We’ve been hearing and seeing a lot about the upcoming NY Auto Show lately, but Hyundai says some of its biggest news will come out of South Korea, its latest luxury sports coupe concept set to get its debut at the Seoul Motor Show a week from today.
Dubbed the Hyundai HND-9, the distinctive design underscores the maker’s continuing push up-market. Almost at the same time the coupe concept is unveiled in Korea, Hyundai also will reveal the mid-cycle update of its big Equus premium-luxury sedan at the New York show.
From a design standpoint, the two are light years apart. In contrast to the rather stately Equus, the HND-9 advances Hyundai’s so-called fluidic design sculpture philosophy, a styling strategy that is best seen on models like the Sonata and Elantra.
In this instance, the Hyundai HND-9 boasts a dramatically long hood – reflecting its rear-drive architecture – and stretched wheelbase. It is, the maker declares, “a modern reinterpretation of the elegant image of a classic premium sports coupe.”