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Posts Tagged ‘honda’

Honda Goes High(er) Tech with 2016 Accord

CarPlay and Android Auto, lower-price safety package added.

by on Jul.24, 2015

The 2016 Honda Accord gets minor styling tweaks and lots of new technology.

Honda will be loading up the 2016 Accord with an assortment of new high-tech features, the maker revealed during a preview staged, appropriately enough, in Silicon Valley.

Sure, Dodge has gotten plenty of attention by offering a 707-horsepower Hellcat package, but these days, automakers have learned that digital technology is really what sells – as was made abundantly clear in the results of the latest J.D. Power APEAL study which showed that owner satisfaction has been surging on products loaded up with the latest digital features.

High-Tech News!

Honda isn’t breaking ground with the 2016 Accord, but it’s not letting competitors like Chevrolet, Ford or Hyundai steal much of a march, either. And, considering Accord’s traditionally loyal following, that may be more than good enough.


Takata Slapped with Second Class Action Suit

Latest filing in California also names Honda as defendant.

by on Oct.31, 2014

Takata's been hit with a second class action lawsuit and a fourth overall. The latest suit was filed in California.

Even before the dust has settled on the first class action suit against airbag maker Takata, the Japanese supplier has been slapped with a second class action suit. The suit was filed in California.

Hagens Berman, a national class-action law firm, filed suit against Takata as well as Honda Motor Co. alleging the two companies were more interested in their bottom lines than the safety of consumers.

The Automotive Journal of Record!

The complaint, filed in the U.S. District Court for the Central District of California, claims that Takata may have cut corners to build cheaper airbags, and that Honda may have bought its airbags from Takata to reduce manufacturing costs. The result, according to the complaint, is that instead of saving lives, defective Takata airbags in Honda automobiles are killing and maiming drivers and passengers involved in otherwise minor and survivable accidents. (more…)

Automakers Report Robust Results for July Sales

Despite impressive results, makers fall short of predictions.

by on Aug.01, 2014

Ford sales were led, once again, by the F-150, but supported by the Fusion and Escape. The maker reported a 10% increase in July.

U.S. automakers enjoyed a strong sales month in July, but fell short of lofty analyst expectations. Toyota and Ford were the only makers to surpass predictions with increases of 11.6% and 10% respectively.

New car sales got a lift during July thanks to an improving economy, ample financing and the appeal of new products. Several companies posted double-digit sales increases, including Chrysler (20%), Nissan (11.4%), Subaru (27%), Mazda (17.1%), Audi (11.9%), Porsche (12.6%), Mitsubishi (21.4%), Land Rover (15%) and last, but not least, Maserati, which was up 315%.

News You Can Trust!

“Incentive spending in July was above this year’s average, taking transaction prices down about one percent,” said John Krafcik, president of TrueCar. “Other than GM and Nissan, every full-line automaker increased incentive spending over last year. With growing discounts and low-interest financing readily available, it’s a great time to buy a car.” (more…)

Honda Rides Strong Asian Sales to $1.94 Billion Profit

US sales drop 6% during most recent quarter.

by on Jul.29, 2014

Honda's North American sales were down 6% in the most recent quarter due, in part, to a sluggish start to Fit production in Mexico.

Despite a sales decline in its largest market, North America, Honda posted a $1.94 billion (198 billion yen) operating profit last quarter by cutting costs and expanding sales in other markets, particularly Asia.

The company’s net income jumped 20% while its sales rose just 5%, the company reported. Honda benefitted from the final push of vehicles on back order due to a rush of sales that came before a sales tax hike on April 1.

Your Automotive Source!

Sales in North America, which accounts for about half of Honda’s revenue, fell nearly 1% through the first six months of the year and 6% for the second quarter of the calendar year, which is the maker’s first quarter. (more…)

Honda Moves from Making Cars to Making Music

Automaker’s new YouTube channel aimed at young buyers.

by on Jun.12, 2014

Honda is hoping its foray into music content, called Honda Stage, will lure young buyers.

Automakers often seek different ways to connect with customers and Honda has decided to take a stab at reaching out to its younger buyers with Honda Stage, a YouTube music channel.

The Japanese maker is partnering with Live Nation, Clear Channel Media and Entertainment, Sean “Diddy” Combs, Revolt and Vevo to develop the channel.

On Top of the News!

“Breaking through the clutter and reaching younger buyers through traditional advertising is proving more and more difficult in this always-on, digital generation,” said Tom Peyton, assistant vice president of Advertising and Marketing for American Honda Motor Co., Inc. (more…)

Honda Records Q4 Profit of $1.67 Billion

by on Apr.25, 2014

Honda reported significantly improved Q4 and full year profits today based on a weak yen and strong auto sales around the world.

Honda rode the benefits of its own peculiar “double play” of a weak yen and strong sales to an impressive fourth quarter result. However, the positive impact of the yen is going to decline going forward, the company said.

The automaker reported a quarterly profit of $1.67 billion (170.5 billion yen) compared with less than $800 million (75.5 billion yen) during the same period a year ago. Honda reported sales increased 13% to $30 billion, or 3.1 trillion yen.

Global Outlook!

Japanese buyers seeking to beat an April 1 rise in sales taxes helped push Honda to 1.2 million vehicles sold during the quarter, which was nearly 200,000 units more than last year. (more…)

Toyota Workers Get First Pay Increase Since 2008

Nissan, Honda follow suit with smaller raises.

by on Mar.13, 2014

Toyota workers in Japan received raises for the first time since 2008. Could similar increases be coming for its U.S. employees?

For the first time since 2008, Toyota, Japan’s largest automaker, has agreed to increase in base pay for its 50,000 Japanese factory workers. The typical Toyota Motor Workers’ Union member will earn $26 more in base pay per month, Senior Managing Officer Naoki Miyazaki told reporters at a press conference in Tokyo.

The 0.8% pay increase is less than $40 per month raise sought by the union, which had been encouraged by Japanese Prime Minister Shinzo Abe to call for a pay increase. The raise is the largest since 1993, according to Reuters.

We'll Keep You Behind the Wheel!

However, when the boost in longevity pay and compensation workers receive for learning new skills is calculated, the typical Toyota worker will get a 2.9% pay increase or the equivalent of about $73 per month, Toyota officials noted. (more…)

Honda, Acura Putting Foot on the Gas with New Plans

New structure provides focus for each brand.

by on Mar.10, 2014

Newly named Acura General Manager Mike Accavitti also retains his title as senior vice president of Honda North America. He will oversee the sales and marketing activities for Acura in North America.

The murky plans to split up Honda and Acura to strengthen the division’s luxury brand in North America became clear with the announcement today of Honda North America’s plan to form a Honda Division and an Acura Division.

The plan calls for a realignment of the company’s sales and marketing organization into the divisions instead of being aligned by function as it had previously. The move follows in the steps of the recent establishment of the Acura Business Planning Office, which is designed to give Acura a more independent path from Honda.

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“The goal is to accelerate the already strong sales growth of both the Honda and Acura brands through a more cohesive strategy that we think will bring even greater focus to the unique needs of our Honda and Acura customers,” said John Mendel, executive vice president, Auto Sales, during a conference call today. (more…)

Honda Kicks off Production at New Mexican Plant

Celaya facility making 2015 Honda Fit, engines.

by on Feb.21, 2014

Honda kicked off production of the 2015 Honda Fit at the company's new plant in Celaya, Mexico.

Honda is looking to add sub-compact production by opening a new plant in Mexico today that will produce the 2015 Honda Fit as well as the engines for the car.

Located in Celaya, Guanajuato, which is about 150 miles north of Mexico City, the plant will produce 200,000 Fits when it’s running at full capacity, Honda officials said

The Last Word!

“(The plant) improves our ability to supply fuel efficient sub compacts to North America,” said Rich Schostek, senior vice president of Honda North America and North American Services. “It was critical to us enhancing our competitiveness. It rounds out our capabilities in North America. We can produce all of the vehicles in the lineup (in North America now).” (more…)

Weather Wreaks Havoc with Global Auto Production

Makers dealing with ice, snow and rain in recent weeks.

by on Feb.17, 2014

Winter weather like this has severely impacted the production schedules of automakers around the world.

Stories of how the weather is impacting just about everyone and everything in the U.S., including the auto industry, are dominating the headlines. However, when it comes to the automakers, it is not just the U.S. that’s suffering, the problems are spread across the globe.

The latest to suffer at the hands of Mother Nature is Toyota Motor Corp., Honda Motor Co. and Suzuki Motor Corp. The three Japanese makers suspended production after snowstorms disrupted parts shipments from suppliers.

Product News!

Toyota halted production at four plants, Suzuki saw three plants close while Honda just one. It was second time this year that a major storm has caused the makers to shut down, which is unusual for the island nation. (more…)