Things will be getting busy at the Honda Manufacturing of Alabama plant today – make that busier – as the first of the maker’s new 2016 Pilot SUVs begins rolling down the line.
It’s the third-generation version of the three-row ute that has become not just one of the most popular vehicles in its segment but a symbol of some major changes at the Japanese brand. Long focused on sedans and coupes like the Accord and Civic, Honda is steadily shifting emphasis from passenger cars to sport- and crossover-utility vehicles.
Already, truck models make up 49% of total U.S. production, noted John Mendel, Honda’s top U.S. executive, “and we could flex that even further,” he said during a teleconference with reporters marking the launch of Pilot production. “That depends on the car market and how much the truck market grows.” (more…)