Where is it written that fuel efficiency has to mean boring? Why does saving money at the gas station mean conforming to normal? Why can’t a fuel sipper also be fun to drive?
Hyundai’s product planners must have asked themselves those questions. And they decided to say “no” to convention.
How else to explain this little bit of weirdness that Hyundai calls the Veloster? Even the name is a weird. The guys at the local Salvation Army looked at the back – with its very noticeable Veloster nameplate – and still asked what it was. Velociter? Velociraptor? And it has three doors. Not two doors and a hatch, but three actual doors. More on that later.