The boom in truck sales across the United States has helped transform GMC in a retail powerhouse.
“We have a lot of momentum behind,” noted Tony DiSalle, U.S. vice president of sales and marketing. “We have the highest average transaction price of any no-premium brand in the industry.”
The success of GMC’s upscale Denali sub-brand is now 30% of the GMC sales and has helped boost GMC transaction prices, he noted. More success is expected in 2016, which has gotten off to a promising start with GMC sales up 2.5% through April. (more…)