General Motors sales increased 27% in April with gains driven by surging demand for GM’s lineup of fuel-efficient passenger cars and crossovers.
While many makers have yet to report their April numbers, preliminary estimates suggest the market showed an overall gain of 19%, with the month’s seasonally adjusted annual sales rate, or SAAR, coming in around 13.4 million and 13.5 million units, according to Don Johnson, vice president, U.S. Sales Operations.
But Johnson cautioned the SAAR, could fall during second and third quarter because of low inventories at some big Japanese carmakers.
Compared to March, GM retail sales rose 4% last month, even though the maker’s incentive spending – which it had bumped up during the first quarter — decreased more than 10%, Johnson said.