Ford has rolled out a set of hot wheels for SEMA. Make that Hot Wheels, the maker becoming the latest to honor the popular Mattel toy line with a running, life-size model – this one based on the latest Ford Transit Connect van.
Dark blue with bright orange accents, a “Hot Wheels” logo and the sort of fins and fender details one might expect on a toy car, the concept vehicle is on display all week at the huge Las Vegas automotive aftermarket show known as the SEMA Show. Ford is just the latest maker to honor the popular toy with a full-size concept.
“The Hot Wheels design team jumped at the chance to hot rod a Transit Connect van. The idea was to create a race inspired support vehicle for the average guy to spend a weekend at the track testing his Hot Wheels race car,” said Felix Holst, vice president of creative for the Mattel Wheels Division.