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Posts Tagged ‘Ford truck sales’

Ford Q4, Full-Year 2015 Earnings Blow Away Expectations

North America helped drive results; Europe turns profit.

by on Jan.28, 2016

Ford CEO Mark Fields said the company would turn a profit in Europe and with a strong fourth quarter, it did. Expectations are higher for 2016.

Low gas prices leading to a shift to buyers gobbling up trucks, SUVs and crossovers played into the sweet spot of Ford Motor Co.’s line-up and allowed the maker to exceed expectations for the fourth quarter and for full-year 2015 results.

The Dearborn, Michigan-based automaker reported fourth-quarter earnings of $2.3 billion, or 58 cents per share, on revenue of $40.3 billion. This outpaced last year’s results of $1.2 billion at 26 cents per share on revenue of $33.8 billion.

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Analysts had expected Ford to report adjusted earnings of about 51 cents a share on $36.40 billion in revenue for the final segment of 2015, according to a consensus estimate from Thomson Reuters. (more…)

Ford Expanding F-Series Super Duty Production

Ohio Assembly Plant picking up extra line of trucks.

by on Jan.26, 2016

Ford's plant in Lorain, Ohio, is picking up some production of the F-350, F-450 and F-550, in addition to its current portfolio.

Ford has announced plans to beef up production of the new 2017 Ford F-Series Super Duty truck at its Ohio Assembly Plant in Loraine, Ohio, which has served as a talking point for GOP Presidential candidate Donald Trump’s critique of American trade policy.

Going forward, the Ohio Assembly plant will support additional production of the all-new 2017 Ford F-Series Super Duty chassis cab, although Ford executives didn’t provide exact production numbers, saying only that build numbers would meet demand.

Truck News!

The new production schedule has the Lorain, Ohio plant, which employs 1,400 people, supplementing the run of F-350, F-450 and F-550 Super Duty chassis cab configurations currently produced at its Kentucky Truck Plant in Louisville, Kentucky. (more…)

Ford F-Series Set to Top Sales Charts Yet Again

A good year for pickups, in general.

by on Jan.04, 2016

The Ford F-150 will finish atop the annual trucks sales heap for the 39th straight year in 2015.

Despite a slow start, the Ford F-Series pickup line is set to close the books on 2015 on a high note. When final figures are reported tomorrow, the full-size line-up is expected to mark its 39th consecutive year as the nation’s best-selling truck and its 34th year in a row as the top-selling vehicle overall.

The F-Series is expected to maintain a solid lead over its two key rivals, General Motors’ Chevrolet Silverado and the Ram pickup from Fiat Chrysler.

Beyond the Headlines!

Whether Ford can keep the momentum going is far from certain. It faces increasingly tough domestic competition and challenges from Asia, as well. Nissan ended 2015 with the launch of an all-new medium-duty Titan XD, with a light-duty to follow. And Toyota is working up an all-new version of its Tundra pickup, as well. (more…)

Reasons for Ford Truck Incentives Overblown

Maker expects sales to normalize this fall after production hiccup.

by on Jul.17, 2015

Sales of the aluminum F-150 are down 2.4% for the first half of 2015, but are expected to improve now some production issues have been resolved.

The scrutiny over Ford’s new aluminum-intensive F-150 hit a fever pitch this week over incentive offerings reaching as high as $10,000 per truck: a frenzy upon further reflection with no real substance.

Reports chronicling discounts on the much-hyped truck were tied to sales figures that saw the country’s best-selling vehicle were down 2.4% for the first half of the year, including 8.9% in June, causing many to wonder if Ford was facing it’s nightmare scenario: truck buyers had no faith in an aluminum truck.

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Smelling blood in the water, Chevrolet did its level best gain sales with a series of web-based ads, including one with former NFL lineman Howie Long, highlighting some of the potential problems that come with using aluminum. (more…)

Workers Lose Jobs as Small Car Sales Slide

Growth of trucks due to gas prices forces change.

by on Jun.15, 2015

Sales of the Chevrolet Sonic subcompact have fallen off sharply this year.

U.S. new car sales are on a torrid pace, but that’s small comfort to the 100 workers at General Motors’ Orion Township assembly plant who will be idled for at least six months.

Demand for the small Chevrolet Sonic and Buick Verano models they build at the suburban Detroit facility has fallen by double digits since the beginning of the year, with analysts seeing little likelihood of a turnaround anytime soon. But GM isn’t alone. Ford Motor is in the process of cutting about 700 jobs at the plant near Detroit that produces models such as the compact Focus sedan and C-Max people-mover.

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Further cuts could follow across the industry, analysts caution, as American buyers drift away from the small, fuel-efficient models they craved when gas was nearing record levels earlier in the decade in favor of bigger SUVs, pickups and other less-efficient models.

(more…)

Ford Ready to Prove Aluminum is Built Ford Tough

Maker holds contest to get ideas to test truck’s mettle.

by on Jan.31, 2014

The 2015 Ford F-150 gets an aluminum body that the company will need to show potential buyers is still "Built Ford Tough."

Ford Motor Co. has a lot riding on the introduction of the new 2015 Ford F-150 pickup truck. The best-selling truck for the last 37 years is moving to an all-aluminum body, which runs counter to the rest of the industry.

But job one for Ford’s image makers is proving that the new truck’s aluminum body is as tough or tougher than the steel bodies used for rival trucks from Chevrolet, GMC, Ram and Toyota despite a legion of skeptics prepared to step up and say otherwise.

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One tactic Ford plans to employ is to use testimonials from people who have actually used the new truck. So Ford is looking for truck buyers to test an all-new F-150 before it goes on sale. (more…)