Ford has good reason to take claim for kick-starting today’s automotive infotainment revolution. Its Sync system was the first to really put the technology in the eye of the American consumer, ushering in an era where motorists can access everything from music apps like Pandora to social media such as Facebook while driving.
But while Sync initially led millions of potential buyers to consider Ford products, an assortment of problems with Sync and the related MyFordTouch and MyLincolnTouch interfaces has resulted in countless others steering clear of the maker – Ford watching its quality scores slumping as a result of those issues.
So there’s probably little surprise that the automaker is about ready to un-friend Microsoft, the Seattle-based software giant that supplies the underlying technology behind Sync – and which has gotten much of the blame for glitzing screens, slow responses and balky touch interfaces. Instead, the Detroit maker is expected to shift to the QNX operating system developed by BlackBerry Ltd.