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Posts Tagged ‘ford news’

Hackett Tells Analysts Ford Cutting Car Production

Automaker upping truck and ute production 10% while cars getting 10% cut.

by on Jan.17, 2018

Ford CEO Jim Hackett told analysts the automaker is increasing truck and ute production and cutting cars to better meet customer preferences.

With the overwhelming number of truck and sport-utility debuts and news coming out of the North American International Auto Show this year, it’s not surprising that Ford CEO Jim Hackett appears ready to make an even bigger commitment to that segment.

Hackett told analysts last night the company acknowledged the shift in preferences by U.S. consumers, however, he wasn’t ready to put a final nail in the coffin of passenger cars at Ford.

News You Can Trust!

That said, he may be grabbing a hammer as he announced the company will be increasing the number of trucks and SUVs in the Ford line-up by 10% while cutting the passenger car portfolio by the same amount. (more…)

New High Performance EV to Highlight Ford’s $11b Electrification Program

Mach 1 will take aim at likes of Tesla Roadster, Porsche Mission E

by on Jan.15, 2018

Ford is tentatively calling its first high-performance EV the Mach 1, though that could change, company officials told TheDetroitBureau.com.

Ford Motor Co. will nearly triple its investment in electrified vehicles to $11 billion, Executive Chairman Bill Ford announced Sunday night, and one of the first new all-electric models it plans to launch will be a high-performance crossover taking aim at the likes of the Tesla Roadster and the Porsche Mission E.

The Detroit automaker was one of the first to add electrified vehicles to its line-up, but it’s had little success with its initial offerings, industry analysts suggesting they didn’t offer either the range or performance that potential buyers want.

An Electrifying News Source!

Codenamed Mach 1 – a name lifted from a classic version of the Ford Mustang – the high-performance battery electric vehicle will debut in 2020, said Jim Farley, the automaker’s president of global markets, and will offer, “a whole new world…for our customers.”

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Ford Bites the Bullitt

New Mustang “channels the spirit” of screen legend Steve McQueen.

by on Jan.14, 2018

The 2019 Ford Mustang Bullitt will be more powerful - and 8 mph faster - than the Mustang GT.

The Bullitt is back, Ford dropping the first big surprise of the 2018 North American International Auto Show by announcing that it will revive the badge made famous by screen star Steve McQueen in a series of legendary chase scenes in the 1968 film that made the Ford Mustang his tire-squealing co-star.

The Mustang Bullitt will be offered as a limited-edition 2019 model boasting 475 horsepower and 420 pound-feet of torque – even more than the latest-edition Mustang GT. It will be offered, of course, in the same Dark Highland Green — though it will also be offered in Shadow Black – paint as the pony car that McQueen drove 50 years ago in one of his most iconic film turns.

Performance News!

“It’s badass,” declared McQueen’s granddaughter, Molly McQueen, who helped introduce the 2019 Mustang Bullitt during the first official news conference of this year’s Detroit Auto Show. “This car does something that really channels the spirit of my grandfather.”

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Ranger Reborn: Ford Back in the Midsize Pickup Game

Ford aims to share in the segment’s unexpected revival.

by on Jan.14, 2018

After a six-year hiatus, Ford brought back the Ranger, this time as a midsize pickup.

Its been six years since Ford shuttered its ancient Twin Cities plant in Minnesota, walking away from what seemed to be, back then, a dying market segment.

But the Detroit automaker failed to reckon on what might happen when new product would be injected into the midsize category, General Motors scoring a hit with the likes of its Chevrolet Colorado and GMC Canyon, and Honda hitting the ball out of the park by bringing back its own Ridgeline model.

News Now!

Ironically, Ford actually launched a new Ranger – but it was intended for just about every market except for North America, the company’s planners convinced they could get potential midsize buyers to make the walk up-market to the bigger F-150. But as it watched its competition rapidly rebuild the old midsize pickup segment – sales growing a hefty 83% since 2014 – Ford realized it needed to get back in the game. (more…)

Ford Orders 2,900 Rangers With Takata Airbags Parked

Automaker will fix trucks in owners' driveways, tow them to dealerships.

by on Jan.12, 2018

Owners of certain 2006 Ford Rangers are being told to park their trucks immediately as part of a recall to repair faulty Takata airbags.

The 21st victim of exploding Takata airbags is causing Ford to warn owners of about 2,900 Ranger pickup trucks to park them immediately.

The victim, Steve Mollohan of Hedgesville, West Virginia, was killed July 1, when the airbag exploded in his 2006 Ford Ranger. Ford received notification of the fatality in mid-December and conducted an inspection of the truck on Dec. 27.

Safety News!

After looking into the incident, it was determined the inflator for the airbag was made on the same day as one that caused the death of a South Carolina man in 2015. This prompted the automaker to issue an urgent new recall in the U.S. and Canada for Rangers made on that day. (more…)

With New ST Version Ford Edge Gets Edgier

First Ford performance SUV model won’t be its last.

by on Jan.11, 2018

Ford is looking to pump some excitement into its midsize crossover with an all-new ST performance package for the 2019 model year.

With SUVs now dominating the U.S. sales charts it’s no surprise manufacturers are filling in the white spaces with new models, options and features. And that includes sportier models like the 2019 Ford Edge ST.

In recent years, Ford has rolled out a variety of performance variants on the passenger car side, such as the tire squealing Focus ST. The Edge becomes the Detroit automaker’s first high-performance crossover model — though it’s not likely to be the last, Ford officials hinted at a background briefing ahead of the 2019 Edge ST unveiling at the North American International Auto Show next week.

Global Auto News!

“We know we have an opportunity to attract a performance-oriented buyer who needs a little more utility” than they might get through current ST models like the Focus, explained Christine Aquino, the crossover’s marketing manager. (more…)

Ford CEO Hackett Pushes Maker’s Vision of Future at CES

Maker using technology to improve human interaction.

by on Jan.10, 2018

Ford CEO Jim Hackett describes the Transportation Mobility Cloud during his keynote address at CES 2018.

Ford has been attempting to fashion a spot atop the “mobility” mountain through acquisitions and innovation; however, the entire plan hasn’t been revealed — until now.

Ford CEO Paul Hackett attempted to lay out the vision of the company’s Transportation Mobility Cloud during the keynote of CES 2018 in Las Vegas with mixed results.

Market Trends!

If one looks at the investor community, message not received as the automaker’s stock dropped slightly overnight. However, there are some industry observers who seemed to understand what he was talking about, although they are less excited about it than Hackett is. (more…)

New Ford F-150 Diesel Aims to Crack the 30 MPG Barrier

Ford sees an opportunity to grow the F-Series’ lead.

by on Jan.08, 2018

Ford aimes to get best-in-class fuel economy with the addition of the F-150's first diesel.

There was a time when full-size pickups could barely manage to get into double-digits when it came to fuel economy. But with the addition of the new Power Stroke diesel, Ford is hoping to deliver the sort of numbers that, not all that, long ago, would have been impressive coming from a compact sedan.

While the 2018 F-150 Diesel’s EPA rating hasn’t been finalized, Ford anticipates the big truck will deliver as much as 30 mpg on the highway. It will also make a solid 440 pound-feet of torque and 240 horsepower, the sort of numbers that translate into solid towing and payload capacity.

Power to the People!

“We see a lot of opportunities to conquest buyers” from competing truck brands, Todd Eckert, Ford’s Truck Group Marketing Manager, said during a background briefing on the 2018 F-150 Power Stroke Diesel, which will make its formal debut at the North American International Auto Show next week.

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Buh-Bye Camry; Pickups, SUVs Now Own Top Sales Spots

Toyota's mainstay sedan didn't even crack the Top 5.

by on Jan.05, 2018

Despite giving the Camry a stylish makeover the sedan continued to lose momentum last year.

If anyone still questions the way light trucks have come to dominate the U.S. automotive market you only need look at the 2017 sales charts to see how passenger cars are on virtual life support these days.

Perhaps the most significant development finds that the Toyota RAV4 last year outsold the Camry for the first time ever. And so did the Nissan Rogue.

The Last Word!

The overall numbers for 2017 weren’t good, the U.S. market posting its first decline since the end of the Great Recession. And demand likely would have dipped more than the modest 5% if it weren’t for the strong, late-year surge as motorists in Florida and Texas raced to replace vehicles destroyed during the summer’s devastating hurricanes.

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Nissan Hints a Revival of Xterra May Be in the Works

Could it be based off the same platform as next-gen Frontier pickup?

by on Dec.29, 2017

The Nissan Xterra drove off into the sunset in 2015.

All things go in cycles, even when it comes to booming demand for utility vehicles. Make that CUVs, or crossover-utility vehicle, which have all but bumped traditional sport-utes off the market.

But there are signs a revival of classic, body-on-frame SUVs just might be a-coming, with Ford readying a reborn Bronco, Toyota promising to follow the FT-AC Concept with a production model, and Jeep betting big on the all-new remake of the classic Wrangler – currently one of the few true SUVs left on the market.

Market Trends!

Could Nissan be ready to toss its own hat back in the ring, however, with an all-new version of the Xterra, which it pulled from the U.S. market in 2015? Apparently yes, according to a senior Nissan executive.

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