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Ford Wants to Go Green in China

US maker says 25% of Chinese vehicles will be battery-based by 2020.

by on Apr.27, 2016

Ford plans to launch the C-Max Energi plug-in hybrid in China sometime in 2017.

One in four of the vehicles Ford Motor Co. hope to sell in China by the end of the decade will use some form of battery-based powertrain, company officials said during the Beijing Motor Show.

Ford has already announced plans to invest $4.5 billion in its electrification program, CEO Mark Fields saying the goal is to have 13 hybrids, plug-ins and pure battery-electric vehicles in the Blue Oval and Lincoln line-ups by 2020.

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But China could become the maker’s largest market for these green vehicles, a shift that reflects government pressure at least as much as consumer demand in the world’s largest automotive market. Hoping to deal with endemic smog problems, Beijing regulators are using both carrot and stick – incentives and new mandates – to get the auto industry to ramp up production of battery-based vehicles.

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