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Ford Investing $6.2 Billion, Creating 12,000 New Jobs

Plan aimed to “ensure our aggressive growth plans.”

by on Dec.27, 2012

A Ford worker at the Flat Rock Assembly plant.

Ford Motor Co. plans to invest $6.2 billion to expand its U.S. manufacturing base, a move that will help it save 3,240 existing jobs and add another 12,000 positions by 2015.

A large chunk of the investment will go into the maker’s home state of Michigan which will see the addition of 2,350 new jobs.

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“These investments, many of which are already under way, will ensure our southeast Michigan manufacturing facilities can support our aggressive growth plans,” said Jim Tetreault, the Ford vice president in charge of North American manufacturing.

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Ford Growth Plans “On Track,” Insists Mulally

Maker still has its challenges.

by on Dec.14, 2011

Ford has "stress-tested" its growth strategy, insists CEO Alan Mulally.

With both sales and market share up for 2011 and Ford likely to post the strongest earnings it has seen in years, the maker’s goal of “growing profitably…is on track,” asserted CEO Alan Mulally.

It has clearly been a good year for the maker, which posted $1.6 billion in earnings for the most recent quarter after landing solidly in the black for the first half of the year.  It has slashed debt, seen sales grow by double digits in many months and will finish the year with about a 0.1 point increase in share, which has climbed back to 16.8%, putting it less than three points behind arch-rival General Motors.

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That’s not to say Ford doesn’t have its challenges, company officials acknowledged during a series of conversations at a holiday gathering with the media.  Japanese makers, sidelined for much of 2011 due to earthquake and flood-related production shortages, are roaring back with a vengeance.  And Ford has taken some unexpected hits on the quality charts lately after steady gains in recent years.

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Ford Confirms Plans to Boost Sales 50% by Mid-Decade

China, other emerging markets forecast to fuel demand.

by on Jun.07, 2011

Ford CEO Mulally is expected to announce plans to push for a 50% global sales bump.

This is an update of an earlier report on TheDetroitBureau.com.

Ford Motor Co. has confirmed it expects to boost global sales by 50% by mid-decade, the lion’s share of that increase coming from emerging markets like China.

That would boost the maker’s worldwide sales from 5.3 million last year to around 8 million, putting it on a par with industry giants like General Motors, Volkswagen and the 800-pound gorilla of the auto world, Toyota, which sold 8.42 million vehicles in 2010.

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Notably, Ford is expecting to put an increasing emphasis on small cars, rather than the trucks that long dominated its product line-up.  It is projecting that small vehicles will account for 55% of its worldwide volume by 2020.

Though Ford is looking at growth in all its key markets, including North and South America, as well as Europe, Mulally is expected to put an emphasis on its Asia-Pacific-Africa division.  Currently, those regions account for 15% of total Ford volumes worldwide, but the maker expects to bump that to a full third by 2020.

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Ford Reportedly Aiming For Huge Bump in Sales

Maker sees the future in Asia.

by on Jun.07, 2011

Ford CEO Mulally is expected to announce plans to push for a 50% global sales bump.

Ford Motor Co. will aim to boost its global sales by as much as 50% by mid-decade, CEO Alan Mulally is expected to announce today.

That would see its sales jump from 5.3 million last year to around 8 million, putting it on a par with industry giants like General Motors, Volkswagen and the 800-pound gorilla of the auto world, Toyota, which sold 8.42 million vehicles in 2010.

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Though Ford is looking at growth in all its key markets, including North and South America, as well as Europe, Mulally is expected to put an emphasis on its Asia-Pacific-Africa division, according to a report in the New York Times.  Currently, those regions account for 15% of total Ford volumes worldwide, but the maker expects to bump that to a full third by 2020.

“We’re clearly transitioning into a growth mode after going through a horrific recession and industry collapse,” Mulally told the Times. “We are now positioned to serve customers where the market is growing.”

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