Detroit Bureau on Twitter

Posts Tagged ‘ford fiesta review’

First Drive: Ford Fiesta

Small and stylish are no longer mutually exclusive.

by on Oct.15, 2010

The Ford Fiesta has a stylish shape one normally wouldn't expect in the "econobox" segment.

The idea seemed preposterous: Three people, one medium-sized dog, two sets of golf clubs (minus one of the bags), three duffel bags and all the usual paraphernalia – including 10 pairs of shoes(?) – required for a long weekend at the lake. But how to stuff all that stuff in a subcompact? Yes, we knew there would be complaints, but we undertake this research for you, the loyal readers.

Somehow, we crammed it all in. Looked like a clown car with all the people and stuff popping out of this Ford Fiesta upon arrival, but it illustrates a point: It is possible to travel comfortably in a subcompact. We even had room to take home a couple of gifts and knick knacks purchased at the annual craft fair.


An added bonus was superb mileage: Over a week spent with the Fiesta, mostly traveling on rural two lanes, we averaged 39 mpg. This thing doesn’t so much sip fuel, it dabs a rag in it and wrings out every last drop.

Following a groundbreaking social media campaign, it seems that Ford has been telling us about the Fiesta for a long time. Now that it is here, it’s easy to see what all the fuss was about.

The Fiesta has fun styling details, nifty interior touches and some clever features. It’s entertaining and easy to drive.

New Ford Fiesta Nudges Into Hybrid Territory

Maker promising up to 40 mpg.

by on May.17, 2010

Ford will offer both this sedan and a hatchback version of the 2011 Fiesta.

The new 2011 Ford Fiesta will nudge into hybrid territory when it’s released later this year, delivering a rated fuel economy of up to 40 mpg on the highway, the automaker announced today.

The Fiesta is the latest – and most highly-promoted – among a series of European products Ford is migrating over to the States.  Though there’ve been a number of changes made to the interior, as well as to bumpers and lighting, all to meet American safety standards, Ford maintained the European car’s emphasis on fuel economy.

The American version of the Fiesta will be powered by a 120-horsepower 1.6 liter Duratec inline-four engine featuring a number of technologies designed to improve mileage, Ford boasts, including Twin-Independent Variable Cam Shift Timing, or Ti-VCT, and electric power-assisted steering.

Your Inside Source!

The engine is mated to an electrically-shifted clutchless six-speed manual gearbox, dubbed PowerShift, that Ford claims will deliver automatic convenience with manual efficiency.

There are no plans to import the European diesel powertrain for the 2011 Ford Fiesta, however.


First Look: 2011 Ford Fiesta

Ford's European small car finally ready for American debut.

by on Dec.02, 2009

The most "Euro-centric" version of the 2011 Ford Fiesta, the 5-door could get American motorists back into hatchbacks.

The most "Euro-centric" version of the 2011 Ford Fiesta, the 5-door could get American motorists back into hatchbacks.

For a small car, the new 2011 Ford Fiesta has a big mission ahead of it.

Fiesta is the European-designed small car that has garnered a slew of awards for the automaker since its introduction, two years ago.  It’s also the first serious attempt to translate Ford’s Continental design and engineering into a vehicle that meets the needs and desires of American motorists.

In years past, the automaker would likely have developed separate products for the U.S. and Europe – if it brought out such a small car in the States, at all. That’s one reason small cars like Fiesta have been big money losers in this country.  But by spreading out costs on a platform that could eventually account for 1 million sales, worldwide, Ford is betting it will actually make money on Fiesta – and also be able to pass some of the savings to consumers in the form of a car that breaks from the traditional mold of boring, stripped-down Detroit econobox.

Small Cars, Big News!

Small Cars, Big News!

What’s clear is that U.S. buyers are becoming much more open to small cars, which have seen their share of the market surge from just 14.0% in 2004 to 21.6% for the first 10 months of 2008.  The problem for Ford is that Japanese and Korean imports, such as the Toyota Yaris and Honda Fit, have dominated the various small car segments.