With a little help from its friends, Mercedes-Benz is about to get into the pickup truck business.
At a news conference in Sweden on Tuesday, the German automaker pulled the wraps off the Concept X-Class, a thinly disguised version of the truck it will put into production late next year. The truck will initially be offered in Europe and Australia, as well as parts of Africa and South America. But the maker dropped hints it may reverse its previous position and eventually bring the X-Class to the U.S., as well.
“With the Mercedes-Benz pickup, we will close one of the last gaps in our portfolio,” declared Dieter Zetsche, CEO of Daimler AG and had of its Mercedes-Benz brand, during the Stockholm preview.