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“Like a Kid in a Candy Store;” Bill Ford Embraces the Culture of Risk

But investors remain wary.

by on Sep.14, 2016

Ford has to decide where to place its bets in a world where this is a "panoply" of options.

When the economy began to melt down in 2008, Ford Motor Co. learned the hard way that the only constant is change. And it’s a lesson Bill Ford, the great-grandson of founder Henry Ford and the carmaker’s current chairman, isn’t about to forget.

It helped to spend 11 years on the board of e-commerce giant eBay, the executive noted during a technology conference at Ford corporate headquarters in Dearborn, Michigan on Tuesday. The event was intended to  show how a company long viewed as a ponderous, Rust Belt relic was, in many ways, moving as fast as the oft-heralded start-ups of Silicon Valley.

Insight!

“Many of the things we’re doing are far afield from a traditional car company,” Ford stressed. We’re disrupting ourselves. But rather than looking at it as scary, it’s a tremendous business opportunity.”

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Apple May Back Away from Auto Manufacturing

Tech firm reportedly shifts focus to driverless tech systems it could license to auto industry.

by on Sep.12, 2016

“We've always viewed that people love surprises," Apple CEO Tim Cook told the Washington Post.

It has been one of the worst-kept secrets in Silicon Valley – but while Apple has been widely reported to be working on a high-tech automobile program, dubbed Project Titan, new indications are that the iPhone-maker may be backing off from that effort.

The new reports suggest that Apple has fired “dozen of employees” involved in the automotive project, a sharp reversal from the aggressive hiring program that had been in places for the past year. Apple had hired a number of industry veterans from conventional automakers, as well as high-tech auto firm Tesla Motors.

Tech News!

But rather than abandon Project Titan entirely, reports in The New York Times and other media sources indicate Apple is now looking to provide high-tech, autonomous – or even driverless – technology to existing automakers, rather than trying to build cars on its own. Such an effort could put it directly in competition with another tech giant, Google.

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