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2014 Ford 1.0-Liter Fiesta Most Fuel-Efficient Non-Hybrid on US Market

New engine gets EPA 45 mpg highway rating.

by on Oct.29, 2013

The Ford Fiesta with its new 1.0-liter EcoBoost will deliver up to 45 mpg on the highway.

Ford will offer one of the smallest engines on the market for its 2014 Fiesta – but the 1.0-liter EcoBoost model will have a bigger claim to fame as the most fuel-efficient, non-hybrid gasoline vehicle in the U.S.

With the 3-cylinder, turbocharged engine under the hood, the 2014 Ford Fiesta will deliver an EPA-rated 45 miles per gallon on the highway – a full 1 mpg better than the 2014 Honda Insight hybrid’s 44 mpg rating, and 3 mpg better than that of the Volkswagen Golf diesel with a manual transmission.

An Efficient Way to Get Your News!

“We’re pushing into fuel economy numbers only seen on hybrids and diesels,” said Joe Hinrichs, Ford’s President of the Americas. “Coupled with the new Fiesta ST, Fiesta covers the performance-efficiency continuum in the subcompact segment better than any other nameplate in the market.”

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Subaru Tops Honda in New Consumer Reports Study

Japan still tops "Automotive Report Card," but lead shrinking.

by on Feb.28, 2012

The 2012 Impreza helped position as the new leader in the Consumer Reports Automotive Report Card.

In another setback for longtime Japanese quality leader Honda, it has been knocked out of the top spot according to the annual Consumer Reports Automotive Report Card by up-start Subaru.  Honda had topped the study for the last four years but has taken sharp criticism, of late, for a variety of problems, notably with the latest version of its long-popular Civic model.

Tackling the News!

Subaru, the maker of all-wheel-drive products like the Outback and Forester also topped industry giant Toyota in the yearly measure of performance, comfort, utility and reliability.

Japanese makers retained their lead, overall, in the annual automotive study.  But, “While Japanese automakers still hold the top five spots, their lead is shrinking. In some of Honda’s and Toyota’s recently redesigned models, cost-cutting has become more noticeable,” said David Champion, senior director of the Consumer Reports Automotive Test Center.

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Ford Forwarding Fix for MyFordTouch System

Technology problems led to sharp slump in quality ranking.

by on Nov.07, 2011

The new fixes should make the MyFordTouch system faster and easier to use.

A quarter-million U.S. motorists will be getting an envelope in the mail from Ford Motor Co. early next year.  Inside they’ll find a small flash drive that the maker says will fix problems owners have been reporting with vehicles equipped with the MrFordTouch and MyLincolnTouch infotainment systems.

Ford has been one of the most aggressive makers in the industry when it comes to rolling out the latest in-car technologies.  It’s helped draw in customers who might have otherwise steered away from the domestic brand – but flaws with the latest MyTouch systems have also resulted in serious customer frustration which, in turn, has hammered Ford’s quality rankings.

Upgrade Your Insight!

Ford plunged from 10th to 20th place in the latest Consumer Reports Reliability Index, while also taking a tumble in the J.D. Power Initial Quality Survey..

The fix?  A free software upgrade.

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Slammed By Quality Concerns, Ford Struggles to Fix MyTouch

Maker committed to staying on the bleeding edge of technology, says CEO Mulally.

by on Jul.27, 2011

A Touch of the devil? Problems with the MyFordTouch system hurt the maker's overall quality score.

Though complaints about the infotainment system hammered Ford’s standing in the much-watched J.D. Power Initial Quality Survey, the Detroit maker isn’t giving up on its “MyTouch Ford” connectivity system but is working on ways to make it more user-friendly, CEO Alan Mulally says.

Ford, which was the top-ranked mainstream brand in the 2010 IQS slipped to a below-average ranking in the 2011 study, Power analysts saying that complaints about MyFordTouch were the primary reason.  But the infotainment technology has taken other hits from such influential sources as Consumer Reports magazine, which pulled several Ford and Lincoln models using the system off its recommended buy list.

The Inside Story!

Mulally said Ford is taking criticism of the system to heart and is working on series of changes. “We believe now that it didn’t have enough computational power,” Mulally told analysts during the company’s quarterly earnings call.

That translates into slow and sometimes inaccurate operation. The fix recommended by Ford’s trouble shooters is being applied right across the line and should help answer the customer complaints, claimed Mulally.

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