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Ford Wants “Robust” Review of Fuel Economy Rules

Cheap fuel causing shift in consumer demand, warns Ford CEO Fields.

by on Dec.11, 2014

Ford CEO Fields is looking forward to a "robust" debate over the 54.5 mpg CAFE standard.

With gas prices plunging to a national average of barely $2.60 a gallon, there’s been a an equally sharp shift in the U.S. new car market, with dealers struggling to keep up with demand for pickups, SUVs and muscle cars.

Small cars, as well as battery-electric vehicles and other high-mileage models, have been piling up on showroom lots, however, and that’s worrying automakers who fear the shift will make it difficult to meet the tough new Corporate Average Fuel Economy standard set to take effect in 2025. And Ford Motor Co., for one may seek to have the CAFE mandate rolled back or revised, the maker’s CEO said Thursday.

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Fuel for Thought!

While insisting the company is “dedicated to meeting” the 54.5 mile per gallon target, Fields said he is also looking forward to 2017 when the feasibility of the standard will come up during a meeting between industry officials and federal regulators.

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Mulally’s Departure the Worst-Kept Secret in Detroit

Bill Ford offers praise for CEOs old and new.

by on May.01, 2014

Despite an outside search, few expected Ford to turn to anyone but Mark Fields as its next CEO.

It was, arguably, the worst-kept secret in Detroit, but even when Ford issued an early morning news alert, an advisory to attend a session at its suburban headquarters, it wasn’t ready to confirm what almost everyone already knew: CEO Alan Mulally would be retiring, his replacement to be current Ford COO Mark Fields.

That isn’t to say there weren’t a few unknowns that had Detroit’s automotive news corps racing to “Glass House,” as the Ford office tower is known. For one thing, when would the transition take place – and would it result in a shake-up among the rest of Ford’s management team.

In the Know!

In fact, Mulally acknowledged he would be leaving earlier than he had signaled previously, July 1, rather than waiting for the end of the year. But the 53-year-old Fields was getting the job he seemed destined for after being named chief operating officer in late 2012.

“I know this isn’t exactly a well kept secret,” said Ford Chairman Bill Ford Jr., who said he was  pleased that the company could move forward with  a smooth leadership transition.

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Ford CEO Mulally to Retire July 1, Fields Named New CEO

Maker promises “orderly succession.”

by on May.01, 2014

Retiring Ford CEO Alan Mulally poses with the 2015 remake of the Mustang.

Promising an “orderly succession,” Ford today confirmed recent, widespread rumors that CEO Alan Mulally would be retiring, his successor to be the maker’s current Chief Operating Officer Mark Fields.

A former Boeing sensior executive, Mulally has won widespread praise during his eight-years at “Glass House,” Ford’s headquarters in the Detroit suburb of Dearborn. His One Ford strategy has been credited with helping the once-struggling automaker avoid the bankruptcy filings forced on cross-town rivals General Motors and Ford during the depths of the nation’s Great Recession. Fields, in turn, has been seen as the man that helped put Mulally’s strategy in play.

Breaking News!

From the first day we discussed Ford’s transformation eight years ago, Alan and I agreed that developing the next generation of leaders and ensuring an orderly CEO succession were among our highest priorities,” Executive Chairman Bill Ford – great-grandson of company founder Henry Ford — said. “Mark has transformed several of our operations around the world into much stronger businesses during his 25 years at Ford. Now, Mark is ready to lead our company into the future as CEO.”

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