Henrik Fisker with his plug-in hybrid, the $87,900 Karma, which is now going to debut in China.
Fisker Automotive has partnered with the China Grand Automotive Group, the number one passenger car trader in China, to have its vehicles distributed, marketed and serviced in the region.
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The maker’s interest in the world’s fastest-growing national automotive market comes as Chinese government leaders put pressure on the industry to adopt clean electric propulsion. Fisker is planning to build a series of plug-in hybrids, starting with a high-performance sports car and then a family sedan.
Henrik Fisker CEO of the eponymous Fisker Automotive, said the rapid growth of Chinese auto sales, particularly within the luxury segment, combined with the country’s efforts to minimize carbon emissions, makes China an excellent market for, “a company that believes environmentally conscious cars can deliver passion, style and performance.”