February new-vehicle retail sales are expected to increase marginally compared with February 2009, according to the latest Power forecast.
February retail sales are now projected to come in at 561,500 units, which means a seasonally adjusted annualized rate (SAAR) of 8 million units, compared with 7.9 million units in February 2009. Fleet sales continue to rebound from the lower levels experienced one year ago. As a result, total sales for February 2010 are projected to come in at 741,500 units, up 8% from February 2009.
|U.S. Sales and SAAR Comparisons – February 2010|
|February 2010||January 2010||February 2009|
|New retail sales||561,500 units (+1% Feb 09)||514,633 units||556,689 units|
|Total vehicle sales||741,500 units (+8% Feb 09)||697,368 units||688,244 units|
|Retail SAAR||8.0 million units||8.1 million units||7.9 million units|
|Total SAAR||9.9 million units||10.7 million units||9.1 million units|
|Courtesy of J.D. Power and Associates. February 2010 numbers based on the first 17 selling days.|