Two familiar names have been promoted by the Ford Motor Co. board of directors.
Elena Ford, great-granddaughter of the company’s founder, was tapped to serve as vice president leader of the company’s new Global Dealer and Consumer Experience organization, while Ray Day, a familiar figure to journalists following the company, was named group vice president of communications. He has led the Communications team as its vice president for the past five years. Both appointments are effective on March 1.
Day, who continues to report to Ford chief operating officer Mark Fields, remains responsible for the company’s global external and internal communications and public relations activities. His role includes building Ford’s reputation globally and leading communications efforts aimed at reach customers, employees, dealers, suppliers, news media, communities, governments and policy-makers.
“Ray Day is a proven global leader who continues to take the company’s communications capabilities and the telling of our Ford story to increasingly higher levels,” said Ford President and CEO Alan Mulally. “Ray and his team are ensuring that everyone associated with Ford understands our One Ford plan and the progress we are making delivering profitable growth.”