Ford Motor Company is betting big on its new Ecoboost engine, planning to offer variants of the high-mileage engine in 90% of its global vehicle lines, company officials reveal.
The first version of Ecoboost, a twin-turbocharged V-6, will make its debut, later this year, on four high-profile products: the Ford Flex, the new high-performance Taurus SHO, and the Lincoln MKS sedan and MKT crossover. The following year, Ford will add the 3.5-liter V-6 as an option on its big F-Series pickups. And confirming long-standing expectations, Ford officials confirm that a 4-cylinder version of the high-mileage engine will appear in the relatively near future.
While Ford is expanding its line-up of hybrid-electric vehicles, and developing new plug-in hybrid-electric vehicles, or HEVs, and battery-electric vehicles, “Ecoboost is the foundation of our gasoline technology” going forward, explains Barb Samardzich, Ford’s Vice President of Powertrain Development.
For the 2010 Calendar-Year, Samardzich noted, Ecoboost will be offered in 23% of Ford’s many models. By 2013, that will jump to 90%. Buyers will typically have other options – in products like Flex and the MKS, the Ecoboost will be the high-line option, and carry a still-unspecified price premium. But going forward, the I-4 version could become the mainstay in high-mileage Ford products. As a result, the automaker expects to sell 1.3 million vehicles equipped with the technology, in 2013, nearly half of those in the U.S.