Have caviar tastes but a budget that can barely afford an omelet? A new carsharing service aims to put the vehicle of your dreams within reach.
Dubbed HiGear, the San Francisco-based service is the latest twist on the carsharing concept, which is designed to let folks who don’t own or have access to a vehicle easily rent one for short periods of time at a relatively reasonable cost.
While most such services focus on low-end vehicles, such as a Smart fortwo or other basic forms of transportation, HiGear lets its customers rent privately-owned luxury cars. The fee is then split with the owner of the vehicle, helping subsidize their loan payments or maintenance costs, says the service’s founder.
“A lot of carsharing companies focus on people who need a car to go shopping,” explains Murtaza Hussein, the founder and president of HiGear. “Our business model is for people who want to be in a car like an Aston Martin for their birthday or some other special occasion.”