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Posts Tagged ‘diesel technology forum’

Surge in Diesel Sales Outstripping Overall US Auto Recovery

Hybrids, however, post double-digit decline.

by on Jul.15, 2014

When VW's CrossBlue hits U.S. dealers, the vehicle will offer turbo diesel power plant as an option.

When Volkswagen launches its new midsize sport-utility vehicle a couple years from now you can be sure of several things. Based on the CrossBlue Concept, the crossover vehicle will feature three rows of seats – and offer an optional turbo diesel engine.

And for good reason, considering VW has led the revival of the diesel in the U.S. market. But while it might have been all but alone, a few years ago, the German maker is now just one of a growing list of manufacturers taking advantages of the American diesel revival.

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For the first six months of 2014, in fact, diesel sales surged a full 25% year-over-year, compared to a 4% upturn in the overall American automotive market. By comparison, hybrid vehicles have posted a nearly double-digit decline. (more…)

First Drive: Chevrolet Cruze Turbo Diesel

Great mileage, good performance – but is it worth the price?

by on May.24, 2013

At 46 mpg highway, the new Chevy Cruze Turbo Diesel gives even hybrids a run for their (gas) money.

It looks like your run-of-the-mill Chevrolet Cruze, albeit with a nicely loaded interior. But it only takes a second, after you slip behind the wheel and turn the key, to recognize something’s different.

There’s that chattering sound from under the hood that tells you this is the new 2014 Chevrolet Cruze Turbo Diesel, the first time any of General Motors’ U.S. brands has put an “oil burner” under the hood of a passenger car since 1986. There’s good reason why it’s taken so long considering the disastrous diesels it produced in the mid-‘80s, models so bad they almost single-handedly destroyed the American diesel market.

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But it’s a new world. Technologies such as high-pressure injection and turbocharging have transformed the modern diesel, making them smooth, quiet, quick and clean.  Or, at least, that’s what we’ve experienced from other manufacturers, such as Volkswagen, Audi, BMW and Mercedes-Benz. So went to Hell and back – Hell, Michigan, that is, to see if the new Cruze Turbo Diesel was anywhere near as good as the competition.


After Nearly Killing the Diesel, GM Brings it Back

Chevrolet launches Cruze diesel, considers other options.

by on May.24, 2013

The 2014 Chevrolet Cruze Diesel will have the highest highway mileage rating of any non-hybid passenger car sold in the U.S.

The company that all but killed the diesel engine is now hoping to bring it back.

For the first time since 1986, General Motors began selling a diesel-powered passenger car this week, and company officials say that a successful launch of the 2014 Chevrolet Cruze Turbo Diesel could convince them to add additional “oil burners” to the line-up.

“We’ll be watching very closely,” said Chris Perry, vice president of marketing for the Chevrolet brand, adding that with the launch of the Cruze Diesel, Chevy hopes to give some “real competition” to the European makers that currently dominate the small but growing U.S. diesel market, especially Volkswagen.

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Diesels were a significant part of the U.S. market in the late 1970s and early 1980s as American motorists struggled to deal with rising fuel prices after two Mideast energy shocks. But the market took a tumble late in the ‘80s, in part due to some major quality problems with GM diesels, especially an Oldsmobile engine that had a tendency to fail catastrophically.


Diesel Industry Adds 1.25 Mil Jobs to U.S., Claims New Report

Industry worth $480 bil annually.

by on Sep.28, 2011

Audi of America can barely keep up with demand for diesel products. CEO Johann De Nysschen is shown here with the A3 TDi, the 2010 Green Car of the Year.

Diesels are big business, or so claims an industry trade group that today revealed new research that finds that when you add up everything from engine manufacturing to the production of fuel it generates $480 billion annually and supports 1.25 million jobs.

The timing of the report couldn’t be better for proponents of “oil burners.”  After years of largely being ignored by American consumers, diesels are starting to gain traction in the U.S. market, sales of existing models like the imported Volkswagen Jetta TDi surging, while General Motors has announced plans to launch a diesel-powered version of the compact Chevrolet Cruze that could deliver better highway mileage than the best of today’s hybrids.

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“Diesel is a major economic factor and job creator in the U.S. economy and is vital to America’s economic recovery and growth,” said Allen Schaeffer, the Executive Director of the Diesel Technology Forum, during a speech at the National Press Club in Washington, D.C.  “Diesel not only provides jobs in the manufacturing and refining industries, it provides equipment and engines to our agricultural, mining and construction industries, and transports virtually every commodity available to American consumers.