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Cadillac Taking on Market Leaders with Aggressive Product Plans

New chief lays out future product cadence.

by on Jan.13, 2015

Cadillac President Johan de Nysschen outlined his ambitious product plan to fill out Caddy's line-up.

If the folks from Audi, BMW and Mercedes-Benz heard the sounds of cannon shot flying by during the two-day media preview of the North American International Auto Show in Detroit, it’s no surprise. And those shots very likely were launched from the Cadillac stand nearby.

Vowing to take the fight to the enemy, Cadillac’s new global President Johan de Nysschen has outlined an aggressive product launch program that will begin to fill in critical holes in the Detroit maker’s line-up.

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“We’re here to disrupt, to shatter the status quo and change perceptions,” de Nysschen declared during the unveiling of the new 640-horsepower CTS-V sedan. “We will take on the market leaders head-on with vehicles aimed at where they are strongest.” (more…)

Spy Shots: 2011 Cadillac CTS Coupe V-series still alive!

The last trick for GM's disbanded high-performance team?

by on Feb.26, 2009

2011 Caddy CTS Coupe V-Series: the last trick from GM's high-performance team?

2011 Caddy CTS Coupe V-Series: the last trick from GM's high-performance team?

Last week GM shocked enthusiasts by announcing that the High Performance Vehicle Operations team was being disbanded. The HPVO crew, responsible for the V-series Cadillacs, Chevy Cobalt SS and HHR SS were said to be off working on regular cars now. These photos, shot in the last 24 hours, show the hipo team has one more trick up their sleeve.

The last time we saw a CTS Coupe V-series prototype was August 2008. It’s absence since then combined with GM’s Viability plan submitted to Congress had many thinking the hot rod coupe had been killed off. These new photos show the V-series coupe is alive and well!