As the Infiniti Q30 concept car rolled onto the stage during the Frankfurt Motor Show media preview last week, design chief Alfonso Albaisa noticed puzzled expressions throughout the audience. “It defies characterization,” Albaisa said, suggesting that the Q30 might best be thought of as “not a coupe, not a hatch and not a crossover but a fusion of the three body styles.”
During the two days of Frankfurt press previews, Infiniti wasn’t the only automaker to roll out a design that didn’t fall into any easy or traditional category. There was also the Opel Monza which might alternatively be described, depending upon your viewing angle, as a wagon, sedan, coupe or even a sports car. For lack of a better definition, designer Mark Adams said he’s settled on the British-style “Sporting Brake.”
“What is that?” was a phrase one heard quite frequently during the Frankfurt Motor Show media preview.
And the biennial German auto show wasn’t unique. It’s becoming more and more difficult to define many of the vehicles – both products and concepts – showing up at other recent automotive events.