In the take-no-prisoners battle for midsize truck buyers, Chevrolet landed a strong punch with the return of the Colorado pickup a couple years back. But it has struggled to convince potential buyers that it has the chops for serious off-roading.
That’s about to change, or see Chevy hopes, with the launch of the Colorado ZR2, the production version of a diesel-powered, 2014 concept truck. Buyers will actually get the choice of gas or diesel, but the real news is that the ZR2 will be the first production off-road vehicle to use Multimatic Dynamic Suspensions Spool Valve, or DSSV damper technology. That translates into a smooth, controlled ride both on-road and off.
Already found on the Chevrolet Corvette and Camaro models, and even on some Formula 1 race cars, Mark Reuss, executive vice president, Global Product Development, Purchasing and Supply Chain. “The ZR2 applies that same philosophy to off-road performance,” said Mark Reuss, General Motors global product development chief. “You can go rock crawling on Saturday, desert running on Sunday, and comfortably drive to work on Monday. This truck can do it all, and do it all well.” (more…)