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China’s Qoros Enters LA Design Challenge

Does it have American aspirations?

by on Nov.12, 2014

The Q: QorosQloud Qubed conceives an intelligent, multi-dimensional personal management assistant.

Qoros, an unusual Chinese-Israeli joint venture, plans to unveil its third new model next week at the Guangzhou International Automobile Exhibition. Curiously, the automaker will also be busy at another auto show half a world away.

On the very same day, November 20, a Qoros concept, dubbed the Q: QorosQloud Qubed, will make its debut as part of the L.A. Design Challenge, a competition that is part of this year’s Los Angeles Motor Show.

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The prototype, the maker explains, “conceives an intelligent, multi-dimensional personal management assistant. Q will learn from the driver over a period of time through the five senses, with the dynamics of the vehicle/driver relationship modeled in much the same way as a human relationship, developing and growing over time.” (more…)

China’s Qoros Aiming Up-Market with New Concept

Export market is a target.

by on Jun.23, 2014

The Qoros 9 Concept suggests what the maker's flagship might look like in 2020.

While it hasn’t been around all that long, its short history hasn’t stopped Qoros from trying to imagine what it could be like in the not-too-distant future.  And if the maker’s new Qoros 9 Concept is any indication, it expects to be targeting the fast-growing Chinese luxury car market.

Qoros debuted barely a year ago as a joint venture between China’s Chery Automobile and the conglomerate Israel Corp.  The two partners have made it clear that they view Qoros as a global manufacturer, and one that won’t follow the typical pattern for emerging Asian makers, targeting the low end with cheap econoboxes.

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The Qoros 9 is billed as a possible flagship sedan that could come to market by 2020 and, at least visually, it has all the right cues, such as the long nose and coupe-like roofline that flows into a tall, short deck, as well as a high beltline and Xenon lamps framed by LED accent lights. The tail, meanwhile, features a semi-circular LED lamp assembly that focuses the eye on an oversized “Q” logo.


Jaguar Land Rover Teaming up with China’s Chery

Too little too late?

by on Mar.22, 2012

Jaguar and British sibling Land Rover have inked an alliance with Chery Automobile to produce cars in China.

British maker Jaguar Land Rover is the latest to ink a deal with a Chinese partner – but with signs the Chinese market may be slowing, the question is whether the move is too little too late.

The new partnership with China’s ambitious Chery Automobile Company will lead to the production of both Jaguar and Land Rover vehicles, as well as powertrains, at a facility in the booming Asian market – which has outsold the U.S. for the last several years.

But the specifics have yet to be announced and will be subject to approval by Chinese regulators – a process that can drag on for some time.  Fuji Heavy Industries has been waiting since last year for the go-ahead on a deal that would lead to production of its Subaru line in China.  Nonetheless, officials at India’s Tata Motors, which owns JLR, expressed optimism.

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“Demand for Jaguar and Land Rover vehicles continues to increase significantly in China and we believe that JLR and Chery can jointly realize the potential of these iconic brands,” Jaguar Land Rover CEO Ralf Speth, said in a statement.