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Dodge To Offer First-Ever Mopar Challenger

A high-performance alternative to SRT?

by on Jul.07, 2010

For the first time in its history, Dodge bolts the Mopar badge onto one of its production models.

In the long history of Dodge and its in-house parts division, Mopar, the two have never collaborated on a vehicle together. That changes with the introduction of the limited-edition Dodge Challenger Mopar ‘10.
Dodge will build a low-volume version of the 2010 Challenger with unique stripes, black 20-inch wheels, black grille, a functional hood scoop, upgraded Super Track Pac suspension and hood pins. Only 500 will be produced and each will come with a sketch of the car signed by designer Mark Trostle and a special boxed customer kit.

The Mopar ‘10 will be offered in black only, but there will be three accent colors: blue, red and silver. The accent is used on exterior stripes and trim on the seats and other details.

“The vehicle looks absolutely sinister in black,” suggested Ralph Gillies, Dodge president and CEO, during a Wednesday teleconference.

Product News!

The Mopar ‘10 is powered by the same  5.7-liter Hemi V-8 from the Challenger R/T, where it makes 357-horsepower.

Mopar President and CEO Pietro Gorlier said the hood scoop does more than just look good.  It is expected to add an additional 15 horsepower to the base engine, but he didn’t offer an exact horsepower figure, waiting to get final EPA-certified numbers. Gorlier and Gillies also did not say if the performance boost would affect fuel mileage.