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Posts Tagged ‘Care by Volvo’

Automakers Exploring Alternatives to Conventional Car-Buying Process

Ford paints one option with Canvas subscription service.

by on Feb.09, 2018

Ford's Canvas subscription service delivers a Mustang to a customer in California.

More than 17 million Americans drove off dealer lots with new vehicles last year, and the vast majority of them purchased their new cars, trucks and crossovers the same way motorists have for the past century.

There are alternatives, like leasing, but automakers are exploring even more radical options, some borrowed from the emerging world of online retailing. Ford, for one, said this week it is looking for ways to grow the subscription service, Canvas, that it launched a year ago. That subscription-based service might best be described as a hybrid blend of car buying and car rental, letting a motorist get a vehicle for as long as they want but then return it with just seven days’ notice.

The Last Word!

“As car ownership evolves, we see Canvas as part of our suite of products that address changing customer needs in mobility,” said Ford Credit Executive Vice President of Marketing David McClelland. “Canvas is building subscription products that are relevant to consumers today, and it’s building technology for the future, including billing and fleet management, with a nimble approach to product development.”

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Volvo Subscription Plan for XC40 to Start at $600 a Month

Program will cover everything from car to insurance for set rate.

by on Dec.01, 2017

Volvo CEO Anders Gustafsson and Heith Rogers talk as Rogers signed up for an XC40 through the Care by Volvo plan at the L.A. Auto Show.

This story contains updated information.

Volvo buyers who want to skip the hassle of negotiating a deal on the 2018 XC40 will be able to sign up for the new Care by Volvo subscription plan and, for a flat $600 a month, get not only the compact SUV but also their insurance, title and other fees, as well as repairs and maintenance thrown in, as well.

Volvo is betting that, in an era when consumers are shifting more and more to monthly subscription models, some car buyers will also look forward to having a set price covering all their transportation expenses but for gasoline.

Auto Show News!

The automaker had announced the Care program several months ago but only revealed pricing this week during a news conference at the Los Angeles Auto Show. It demonstrated the ease of the process by having buyer Heith Rogers sign up for a new Volvo XC40 subscription on stage. It took the Los Angeles resident less than 10 minutes to lock things down. (more…)

Are You Ready to “Subscribe,” Rather Than Buy or Lease?

Automakers search for easier, friendlier ways to sell their products.

by on Oct.30, 2017

The third-generation 2018 Porsche Cayenne is part of the German maker's new "subscription" service.

Like the new 2018 Hyundai Sonata sedan but not sure it’s the right model for you? No problem. The automaker just launched the Shopper Assurance program which, among other things, offers potential buyers a three-day, money-back guarantee.

Maybe your taste – and budget – runs more towards Porsche, but you can’t decide between the classic 911 sports car, the Panamera sedan or the big Cayenne SUV. No problem there, either, at least if you’re living in Atlanta, where the German automaker has set up the pilot Porsche Passport program. For as much as $3,000 a month, customers in Atlanta soon will be able to switch between as many as 22 different Porsche models pretty much whenever they want simply by using a smartphone app.

Subscribe Now!

At a time when the Internet has changed the way Americans shop for most everything else, automakers are looking for ways to revise the classic car buying process, an experience often likened to getting a root canal – without the anesthetic. They’re exploring ways to cut out the haggling, speed up the sales process and make it simpler and friendlier. Some are even letting motorists shop at home or office, rather than having to trudge to the dealer showroom. (more…)