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Posts Tagged ‘cadillac news’

Amazon Will Now Deliver Packages to Your Car, as Well as Your Home

New program available to millions of GM and Volvo owners.

by on Apr.24, 2018

An Amazon driver uses a smartphone app to open the trunk on a Chevrolet Bolt EV.

More than 100 million people, half of them in the U.S., now subscribe to online retail giant Amazon Prime. The $99-a-year service not only offers free delivery on most packages to a customer’s home but is now adding a new twist: customers can have packages delivered to the trunk of their vehicles.

The In-Car Delivery program will be available, starting today, to millions of owners of General Motors and Volvo vehicles in 37 U.S. cities. To use the service, a customer will simply choose “in-car delivery” among the various options Amazon offers.

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“At Amazon, we are always working to make our customers’ lives easier and starting today….Prime members now have another way to ensure their packages are safe and secure—all for no additional cost,” said Peter Larsen, Vice President of Delivery Technology, Amazon.

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Brand boss de Nysschen out in Shake-Up at Cadillac

Move comes at launch of critical new products.

by on Apr.18, 2018

Johan de Nysschen, now former Caddy chief, said in New York last month Caddy's upcoming product lines could double current sales.

Just weeks after presiding over the debut of two critical new products, the CT6 V-Sport sedan and XT4 sport-utility vehicle, Johan de Nysschen is out as the head of the Cadillac brand, replaced by Steve Carlisle, a fast-track executive credited with major turnarounds for parent General Motors in Canada and Thailand.

With extensive experience in the global luxury car market, including stints with BMW, Audi and Infiniti, de Nysschen laid out broad plans for Cadillac’s revival after joining the brand in 2014. That ranged from additions to its product portfolio to the decision to move Caddy from Detroit to New York City to give it more distance from the parent company and put it at the center of one of the country’s biggest luxury car markets. But several sources suggested senior GM management was growingly increasingly concerned about Caddy’s weak performance in its home market.

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“We appreciate Johan’s efforts over the last four years in setting a stronger foundation for Cadillac,” said General Motors President Dan Ammann, who helped lure de Nysschen from Infiniti to Cadillac. “Looking forward, the world is changing rapidly, and, beginning with the launch of the new XT4, it is paramount that we capitalize immediately on the opportunities that arise from this rate of change. This move will further accelerate our efforts in that regard.” (more…)

Caddy Triggers Battle of the Behemoths with $10,000 Escalade Discounts

Fighting off the new Lincoln Navigator.

by on Apr.16, 2018

A Cadillac Escalade Platinum can top $100,000.

If you’re looking for one of the biggest, baddest luxury utes on the market, Cadillac is hoping to lure you into one of its U.S. showrooms. Aiming to shore itself up against an assault by Lincoln’s newly updated Navigator SUV, Caddy is firing back with discounts of up to $10,000 on its own Escalade model.

GM has traditionally dominated the full-size SUV segment, both mainstream and luxury, and it gained significant traction when it introduced an all-new version of the ‘Slade for the 2014 model-year. But that’s a lifetime ago in today’s hotly competitive market and Lincoln has been building momentum fast with the all-new version of the Navigator it launched last year.

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While the two models don’t generate a lot of volume they serve up substantial profits for their respective manufacturers, providing plenty of room to load up the incentives. The question is whether Lincoln will now fire back with big givebacks of its own.

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Cadillac Exposed!

Here's how brand boss de Nysschen plans to use a new fleet of cars, crossovers and EVs to double U.S. and Chinese sales and even – finally – crash Europe. Exclusively on TheDetroitBureau.com.

by on Apr.06, 2018

Cadillac President John de Nysschen had two big intros in NY, including the CT6 V-Sport.

Cadillac is covering both ends of the spectrum at this month’s New York International Auto Show, offering up both the new entry-luxury XT4 sport-utility vehicle, as well as a high-performance version of its flagship sedan, the new CT6 V-Sport.

The two mark the start of an unprecedented product roll-out that, Cadillac President Johan de Nysschen announced during a NYIAS news briefing, will add 11 models to the brand’s line-up by 2021. But that’s only a glimpse at what’s actually coming, the South African-born executive revealed in an exclusive interview with TheDetroitBureau.com.

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Long positioned as “the standard of the world,” Cadillac fell off its perch in the 1990s, dethroned by high-line European and Asian imports like Lexus, BMW and Mercedes-Benz. It’s had a few false starts in its bid to regain its former glory. But de Nysschen has put in place a do-or-die strategy that is aimed at more than doubling Caddy’s global volume with a mix of new products, advanced powertrains and a new approach to sales and service. Much will depend on the booming Chinese luxury market, but the Caddy chief is also determined to take on key rivals in their home, European market.

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Cadillac’s Compact XT4 Crossover Breaks Cover in NY

“The Cadillac rejuvenation is really taking root.”

by on Mar.28, 2018

Cadillac is finally ready to play in one of the fastest growing and most competitive markets going: small luxury crossovers.

There’s been a big gap in the Cadillac line-up, and that’s been a major headache for the U.S. luxury brand, leaving it on the sidelines as key competitors, such as BMW, Mercedes and Lexus have been able to take advantage of the growing market for compact crossovers.

But the wait is over, declared Caddy President Johan de Nysschen, as he pulled the wraps off the long-awaited XT4 during a media preview ahead of the opening of the New York International Auto Show. Slotting in below the current Escalade and XT5 offerings, the Cadillac XT4 could become one of the brand’s most important additions since the original CT4 introduced the Art & Science design language.

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“The new vehicle is going to add to the impressive gains we’re making,” said de Nysschen, during an invitation-only event at Cadillac House, its Manhattan headquarters. With the launch of the XT4, he added, “The Cadillac rejuvenation is really taking root.” (more…)

First Look: Cadillac’s First Unique New Engine in 35 Years

Hand-built, hand-signed.

by on Mar.21, 2018

Cadillac's first all-new engine in 35 years is this 4.2-liter, twin turbo V8 putting out 550 horsepower for the all-new CT6 V-Sport.

When it relocated its headquarters to New York a few years back, Cadillac President Johan de Nysschen promised the move would help the luxury brand gain some much-needed distance from the rest of the General Motors line-up. One welcome indication that we can take him at his word will make its debut in the Big Apple next week.

While much has been said about the upcoming Caddy XT4 crossover, the New York International Auto Show will also bring the debut of the CT6 V-Sport. More significantly, that high-performance sedan will bring with it the launch of the first unique-to-Cadillac engine since the marque introduced the Northstar V-8 for the old Allante roadster 35 years ago.

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“Designing an all-new engine was the best way to achieve the performance goals for the CT6 V-Sport,” said Jordan Lee, 4.2L TT V-8 chief engineer. “It builds on Cadillac’s well-established turbocharging know-how and forges new ground with innovative features that deliver exceptional performance and refinement.” (more…)

Cadillac Puts Wahl Up as New Marketing Chief

New CMO building on predecessor's efforts.

by on Mar.07, 2018

Cadillac named Deborah Wahl, former marketing chief at McDonalds, to be CMO. She's held several posts within the auto industry.

Cadillac needs all the help it can get from a lot of different places, and it’s getting it.

General Motors’ luxury brand announced it is bringing on Deborah Wahl, an executive with experience inside and outside the automotive industry, to serve as Global Chief Marketing Officer at a critical time in the brand’s transformation.

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Wahl’s appointment is effective March 26 and comes on the heels of Cadillac’s effort to create a splash during the annual Academy Award telecast. The show drew a disappointingly small audience. (more…)

Cadillac’s XT4 Set to Break Cover During Oscars

Three spots will highlight innovation and new products.

by on Mar.02, 2018

Cadillac will give Academy Award viewers an early peek at its new CT4 compact crossover.

Better late than never, and while it’s now going to face off against a wave of new compact crossovers, the Cadillac XT4 is likely to be one of the domestic luxury brand’s most important new entries in decades.

Though still two seasons away from reaching showrooms, the new SUV will make its first public appearance over the weekend during the widely viewed Academy Awards broadcast. The teaser spot will be followed by the XT4’s official debut at the New York Auto Show later this month.

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“We’re excited to show the world what the future holds for Cadillac,” said Cadillac Director of Marketing Renée Rauchut. “The Oscars is a natural fit for the brand and the perfect stage to reveal our exhilarating new creative, including a preview of the first-ever Cadillac XT4 and a look at our industry-leading Super Cruise technology.” (more…)

Cadillac, Kia and Karma Take Green Car Honors

Expanding the options for environmentally friendly buyers.

by on Jan.26, 2018

Kia will have three versions of the Niro in production with the addition of an all-electric model.

It’s not always easy being green, as Kermit the Frog was fond of saying. Sales of environmentally friendly vehicles have lagged in an SUV-focused market. But at least three automakers are hoping they can gain a little momentum thanks to the green car trophies they’re taking home this week.

Kia nabbed honors as the Green SUV of the Year during a ceremony at the Washington, D.C. Auto Show with its new Niro crossover vehicle. Two other awards were presented by Green Car Journal, the sponsor of the awards, including Green Luxury Car of the Year, which went to the Karma Revero, and Connected Green Car of the Year, which was presented to the Cadillac CT6 Plug-in Hybrid.

Green News!

Despite slow sales for battery-based and other environmentally friendly vehicles, “Efficiency and improved environmental performance are being integrated in new models from virtually every vehicle class, with this gaining real momentum in the luxury, connected, and crossover/SUV arenas,” said Ron Cogan, the publisher of Green Car Journal.

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Caddy Chief “Highly Optimistic,” Despite Struggles in U.S.

De Nysschen counting on new crossovers to help reshape the brand.

by on Jan.17, 2018

Cadillac President Johan de Nysschen has had to reshape his product plans to favor SUVs.

Cadillac chief Johan de Nysschen is proving himself to be a “glass full” kind of guy. Despite ongoing struggles in the U.S., he is optimistic General Motors’ luxury brand’s revival is “proceeding according to plan.”

Of course, it helps to know that Caddy is rapidly gaining ground in China, the world’s largest market – which also happens to be generating more sales than the U.S. these days. There’s also the fact that the new XT4, a critically needed new SUV will be in dealer showrooms late this year, with another new product set to roll out every six months through at least the end of 2020.

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“At the conclusion of this first phase of the plan, Cadillac will be armed for the first time with a family of premium crossover vehicles, positioning us well to exploit market preferences,” de Nysschen said during a presentation to the Automotive News World Congress.

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