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Daimler, BYD Launching New Battery Car

by on Feb.27, 2014

The new Daimler-BYD joint venture will launch its first battery-car concept, the Denza NEV, in Beijing.

Mercedes’ parent Daimler AG plans to launch an all-new battery-electric vehicle it has developed as part of a joint venture with China’s BYD. To be sold through the new Denza brand, it will make its debut in concept form at the upcoming Beijing Motor Show.

The show car will be called the NEV, short for New Energy Vehicle.  The hatchback will use a pure battery-electric design with its batteries mounted under the floor and its electric motor driving the front wheels.

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The German maker provided the basic vehicle architecture for the Denza NEV concept, along with key componentry, including the safety system.  BYD, already one of the key players in the emerging Chinese battery-car market, supplied the underlying drive system.


China’s BYD Ready to Launch into U.S. Market – Really.

Long-delayed debut could come in 2015, maker insists.

by on Jan.07, 2014

One of BYD's latest models, the F3R.

A New Year and an old promise.  Once again, China’s BYD says it is ready to finally enter the U.S. market.  It’s the same thing the maker has been claiming since showing off its products at the North American International Auto Show in 2010. But while the company will be notably absent from the Detroit show this year, a senior executive claims it is finally ready to make the jump across the Pacific.

The Chinese maker, which has the backing of U.S. mega-investor Warren Buffett’s Berkshire Hathaway, plans to introduce four models into the U.S. by the end of 2015, according to Stella Li, who oversees operations in the States.

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But don’t expect the maker to simply come in and undercut the competition, notably “value-priced” brands like Hyundai and Kia, she told the Bloomberg News Service.

“BYD has become more fashionable and we have improved our design and safety. We don’t want to compete on price anymore, but on quality and innovation,” Li said, during an interview of Shenzhen, China.


Chinese Battery Car Maker BYD Launching Electric Buses in Ontario

Maker still promising to deliver first cars to U.S. “soon.”

by on May.07, 2012

BYD could produce its electric bus in Ontario, as well.

After years of repeated delays, Chinese battery-car maker BYD still hasn’t been able to plug into the U.S. market – but it’s getting closer.

The City of Windsor, Ontario has signed a letter of intent to purchase up to 10 BYD 40-foot electric buses for the community’s transit services in 2012 It will become the first City in North America to launch long-range, all-electric buses.

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The agreement also opens talks to bring manufacturing of BYD buses to the Ontario region in the near future. Transit Windsor has the unique distinction of running in Canada as well as in Detroit, making this launch one that serves on both sides of the U.S.-Canadian border.


Daimler, BYD Launch New Denza Battery Car Brand

First new product will debut at Beijing Motor Show.

by on Apr.02, 2012

Daimler and BYD launch the new Denza battery-car brand, debuting at the Beijing Motor Show.

Hoping to take advantage of China’s potentially huge battery-car market, Daimler will launch the new Denza brand with its Chinese partner, BYD.

A concept car hinting at what’s to come from the 50/50 joint venture will make its appearance, later this month at the 2012 Beijing Motor Show.  Production is set to begin in 2013, the partners revealed, adding that the new Denza brand’s slogan will be “EV the Future.”

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“We have the ideal partner in Daimler. BYD provides experience in battery technology and e-drive systems, as well as bringing EVs into operation on the streets of China,” said BYD’s president, Wang Chuanfu. “In connection with Daimler’s design of premium autos, know-how in electric vehicle architecture and safety, and more than 125 years of experience in automotive excellence, DENZA is on the right track to become the leader in the New Energy Vehicle market in China.”


Big Trouble at BYD

Chinese battery-car maker preparing major layoffs, looking for ways to reverse plunging demand.

by on Sep.06, 2011

BYD's dreams have lately turned into nightmares.

The name, BYD, is short for Build Your Dreams, but these days, it’s more like a nightmare for the once-promising Chinese battery-car maker.

With sales this year off by 23%, the maker is planning to lay off as many as 2,600 workers – somewhat ironically, most of them initially coming from its sales and marketing department.  Looking for a way to revive its faltering momentum, the company is exploring the possibility of moving the manufacturer up-market, it says.

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The maker’s problems could cause further delays in its planned entrance into the U.S. market.  Already pushed back by several years, BYD had been hoping to set up a network of stores that would not only handle the maker’s battery-cars and plug-in hybrids but also sell a mix of green technologies ranging from solar chargers to LED light bulbs.


Germany, China Linking Up on EVs.

The two nations hope to leapfrog U.S., Japan on battery car technology.

by on Jun.30, 2011

Chinese makers like BYD want to gain the lead in battery technology and may do so by working with their German counterparts.

China and Germany have signed a new round of 14 trade deals, including one valued at more than $15 billion.

The agreement that has sparked considerable interest is one that calls for closer collaboration between German automakers and their Chinese counterparts on the development of electric vehicles. German and Chinese companies, such as Mercedes-Benz and BYD, are already working jointly on EV projects.

The new contracts include one for an electric car project between German auto giant Volkswagen and its Chinese partner First Auto Works, or FAW, involving a factory in Foshan.

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VW also signed a deal with Shanghai Automotive Industry Corporation, its other key Chinese partner, while Daimler and the Beijing Benz Automotive Company inked an agreement on investment in new products, engines and a research and development center within China.


BYD Will Sell You LED Bulbs With Your e6 Battery Car

Chinese maker's dealerships will be an all-in-one outlet for the green-minded motorist.

by on Jan.11, 2011

Will the long-delayed BYD e6 finally reach the American market in 2012?

After a series of delays, Chinese automaker BYD is finally getting ready for its formal U.S. retail launch, company officials declared during a news conference at the Detroit Auto Show.

And the truly green-minded motorist will find more than just the e6 battery car and F3DM hybrid once the first in a planned network of regional showrooms open up in early 2012, they proclaimed.  BYD – which stands for “Build Your Dreams” –  wants those outlets to be something of an environmentally-friendly superstore, offering not only battery cars but the solar generation system that can provide power and even LED light bulbs to cut the energy needs of a motorists’ home.

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“Our vision is not just cars,” explained Chuan-fu Wang, BYD’s founder and chairman, speaking through an interpreter.  The goal is to provide, “a truly zero-emission solution, not just for transferring emissions” from the tailpipe to the smokestack.


Is BYD Ready To Go Bust?

Ambitious Chinese maker’s fortunes take a serious turn for the worse.

by on Oct.27, 2010

Late for an American debut, the BYD E6.

Its name is short for “Build Your Dreams,” but could the “B” in BYD soon stand for “bust”?

It’s starting to look like that for the Chinese firm that started out as a cellphone battery supplier but has morphed into one of that country’s more ambitious, home-grown automakers.

The Shenzhen-based firm, which is backed by American mega-investor Warren Buffett, has suffered a series of setbacks in recent months, ranging from recalls to confrontations with Chinese authorities.  But the latest problem could be one that BYD has trouble rectifying.

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The maker reported a 99% drop in third-quarter earnings, this week, triggering an equally sharp downturn in its stock price, which is nearing its 52-week low.  Whether the company’s charismatic founder and chairman, Wang Changfu, can turn things around remains to be seen, but there are few signs of any immediate turnaround.

It wasn’t supposed to go that way.  BYD’s little F3 has been the best-selling car in China this year, but is feeling the pinch of regulatory changes.


Ambitious BYD inks Battery Car Deal With Daimler

Could appear on the streets by 2013.

by on Mar.02, 2010

BYD is ready to launch the new e6 battery car, and will form a new joint venture with Daimler.

The upstart Chinese car manufacturer BYD is nothing if no ambitious, and it’s willing to take some significant steps to ensure that it can become one of the world’s leading auto companies, including signing up partners such as Volkswagen and, now, Daimler AG.

Short for Build Your Dreams, it remains to be seen if BYD is only dreaming as it lays out a goal to be the number one maker in Asia, by 2013, and world’s biggest by 2020. But, apparently, Daimler AG thinks it may be onto something.

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On the eve of the annual Geneva Motor Show, the Chinese maker signed a Memorandum of Understanding, or MOU, with Daimler to form a technology partnership with two key goals. The first is to develop a new electric vehicle for the booming Chinese market, and the second is to establish a new brand that the two makers will jointly operate. BYD will also establish a technology center in China for developing, designing and testing the new battery car.

“With this announcement, we have created a win-win business model with complimentary competences,” declared BYD Chairman Wang Chuanfu – showing that business clichés know no language barrier.


BYD Chinese made EV on Sale in U.S. Late 2010

Not for the first time a Chinese export is promised.

by on Jan.12, 2010

Coming soon to an "outlet" near you?

China’s fourth largest automaker unveiled an all electric vehicle at the 2009 North American International Auto Show in Detroit today.

BYD claimed it plans to launch the “e6″ in the United States later in 2010.

The e6 is a pure electric vehicle in a conventional small minivan wrapper with seating for five.

The design and quality are better than the BYD hybrid shown two years ago in Detroit.

The company, a multi-national giant in the production of lithium ion cell phone batteries, made several product claims at a press conference, which imply that its Fe version of the e6 battery — essentially a change in chemistry that separates it from other types of lithium ion or nickel batteries used in EVs — could be a breakthrough.

However, such Chinese product claims are met with skepticism by auto industry engineers.