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Learning to Use a New Electronic Gizmo? Ask a Kid

GM hires group of specialists to teach dealers, car buyers how to use infotainment systems.

by on Nov.27, 2012

Cadillac calls its new infotainment system the Cadillac User Experience or CUE. Here, it's shown in the 2013 Cadillac XTS.

Everyone knows that if you need to learn how to use a new electronic toy, talk to a young person.

General Motors has obviously heard that advice, so it’s hired a group of young, tech-savvy people to serve as connected customer specialists to train GM dealers and support vehicle owners trying to learn its new infotainment systems.

Youthful and Connected!

After watching Ford’s missteps with its own MyFordTouch and MyLincolnTouch, GM is trying to avoid some of the same mistakes. But can young tech geeks teach car buyers new tricks?

Buick Launches IntelliLink Smartphone System

by on Apr.19, 2011

Buick launches the new IntelliLink smartphone system.

Buick is the latest automaker to make the smartphone an essential part of the driving experience.

The maker will introduce its new IntelliLink system with the launch of the compact Verano luxury car, early next year, Buick officials announced during a luncheon prior to the New York Auto Show.

The goal, says Buick sales boss Tony DiSalle, is to “offer consumers the ability to bring their smartphone into the car and have added levels of functionality almost seamlessly.”

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The new technology will take commonplace Bluetooth hands-free calling systems to a new level, the maker explained, allowing a motorist to listen to customized music channels through the Pandora radio app, for example, or tune into a wide range of audio news services through Stitcher.