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BMW Sets $499/month Price Tag for ActiveE

Maker also launching new 4-cylinder version of Z4 roadster, while planning two new “green” dealerships for Manhattan.

by on Apr.18, 2011

BMW enters the battery-car market with the ActiveE.

BMW customers can finally plug into the emerging world of battery car technology.  The maker has formally announced pricing for its first electric vehicle, the ActiveE, while also making several other “green” announcements in advance of this week’s New York Auto Show.

The limited-edition BMW ActiveE will give the maker the chance to test both demand for battery cars – and the electric vehicle technology it is now developing – in preparation for the launch of its new BMWi unit, which will focus specifically on alternative propulsion.

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In all, just 700 ActiveE sedans will be brought over to the U.S., and interested customers will be able to start signing up late this coming summer.  They’ll be available for a 24-month lease only, at $499 a month, with a $2,250 down-payment.

The monthly figure is several $100 more than a new Nissan Leaf, but a fraction of the anticipated $1,200 a month that the  Volvo C30 Electric, which reviewed recently – Click Here for more on the C30 battery carwill likely go for.