Improvements in consumer sentiment, low interest rates and the steady growth in the sales of truck and utility vehicles, including those sold by luxury brands, helped set the torrid pace for sales in June, which boosted the seasonally adjusted annual rate of sales or SAAR past 17 million units.
Luxury brands performed well last month, led by BMW reporting a 6.5% increase, including a 75.3% increase in sales in utility vehicles that helped offset a 12.9% drop in sales of BMW’s vaunted passenger cars.
The same pattern prevailed at Mercedes-Benz, which posted record sales in the first half of the year after a 5.8% increase in June with strong sales of the C- and E-Class models. As a whole, first-half sales of Mercedes-Benz passenger cars totaled 101,212, increasing 3.5% from the same period in 2014. (more…)