The value of a luxury car has traditionally been measured by the pound and feet, by the size and number of cylinders of its engine and, of course, by the number of trees and cowhides used to complete its passenger compartment. But the old measurements have begun to change, and nowhere is that more apparent than in the sixth-generation BMW 7-Series.
True, with U.S. buyers now set to get only the long-wheelbase version, it’s bigger than ever. But the new sedan also gets lighter, thanks to the extensive use of carbon fiber, aluminum and ultra-high-strength steel. It uses a twin-turbo engine to punch out incredible amounts of power from a relatively modest 4.4-liter V-8. And while there’s more leather and wood than ever – some of it barely apparent to passengers – BMW expects buyers to be drawn to the incredible array of technologies that have increasingly come to define the best luxury vehicles.
In developing the 2016 7-Series, BMW engineers intentionally set out to one-up the Mercedes-Benz S-Class, the latest version having become the current, high-tech automotive benchmark. And, at least in terms of the number and range of new features the 7-Series offers, it would seem they’ve succeeded. From a comfort and safety standpoint, never mind the manufacturing side, the new BMW 750i is a high-tech showcase.