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U.S. Car Sales On Track For Strong September – And Favoring Detroit Makers

Retail side of the market at two-year high.

by on Sep.23, 2010

Post-Labor Day car sales appear to be on a sharp upswing, reports J.D. Power and Associates.

The summer doldrums may finally be coming to an end, at least as far as the auto industry is concerned, several industry analysts are reporting.

A preliminary estimate calls for overall volumes to reach an annualized sales rate of 11.8 million, according to the California market research firm J.D. Power and Associates.  That compares with 11.5 million during sluggish August, and just 9.2 million in September 2009 – a 29% year-over-year gain.


What may be more significant is the probability that, if Power’s forecast proves true, the retail portion of the market will reach an annualized 9.7 million, the strongest it has been in two years – excluding August 2009, when the government’s heavily-subsidized Cash-for-Clunkers program sent consumers racing into U.S. showrooms.


July Car Sales Bounce Back

Some brands soar, but Toyota, Honda post declines.

by on Aug.04, 2010

Honda is hoping new 2011 models like the CR-Z will help push sales back into the plus category.

Car sales bounced back in July after sputtering a bit in June  as Auto Data estimated the annual sales rate in July hit 12.1 million units.

But the comeback in sales wasn’t uniform as some brands posted double digit increases while major brands such as Toyota and Honda actually reported declines in overall sales.

American Honda Motor reported sales dropped 5.6% for the combined Honda and Acura brands, to 112,437 vehicles.  Honda was one marque to score significant gains from the Clunkers program, which generated significant traffic in July 2009 and made it more difficult to score gains for July 2010.

Overall Toyota sales dropped 6.8% to 169,224 units, despite the hefty incentives it has been offering in recent months. Toyota Motor Sales vice president Bob Carter insisted the Japanese giant was pleased with its sales performance, blaming the drop in  July volume on last year’s “Cash For Clunkers” program.


While the two leading Japanese automakers found it difficult to pull year-over-year gains when comparing their latest numbers with Clunker-driven July 2009 volumes, Hyundai was able to pull off another strong showing.  Though it was also one of the biggest beneficiaries of the incentive program, Hyundai said its sales increased by 19% compared with the same period a year ago – in fact, it set an all-time sales record for the month of July.