Baby Quattroporte | TheDetroitBureau.com
Detroit Bureau on Twitter

Posts Tagged ‘baby quattroporte’

Maserati Ready to Reveal Jeep-Based Luxury SUV

Unveiling at Frankfurt - two other products may also debut.

by on Aug.05, 2011

Maserati aims to grow global sales nearly tenfold.

Maserati is expected to pull the wraps off its eagerly awaited SUV at the upcoming Frankfurt Motor Show, several well-placed sources have confirmed, while there are reports the Italian automaker might also reveal two new sedans, as well.

The three models are key pieces in the grand expansion that is planned for Fiat’s luxury subsidiary, which is looking to boost its global sales volume almost tenfold in the coming years.

The sport-utility vehicle, in particular, reveals the significant changes underway not only at Maserati but throughout the Fiat empire.  The new model will share its underpinnings with the latest-generation Jeep Grand Cherokee, and will roll off the same assembly line along the Detroit riverfront.

Your High-Powered News Source!

Under terms of the 2009 bailout of Chrysler, Fiat took a 20% stake in the U.S. maker – which it expects to steadily expand to a 70% share within the next couple years.  A recent shake-up effectively consolidated the management of the trans-Atlantic allies and Sergio Marchionne, who serves as CEO of the two companies, has ordered a consolidation of their product development programs, as well.

Already, a number of U.S.-made products have appeared wearing Lancia and Fiat badges in Europe, including the flagship Lancia Thema, a version of the Chrysler 300.

(more…)