When 2014 opened, the year’s top automotive story seemed likely to be Mary Barra, General Motors’ new chief executive, and the first female CEO of a major automaker. As the year draws to a close, Barra is, indeed, still in the headlines, but enmeshed in what has turned into the year’s biggest story.
GM’s February recall of 2.6 million vehicles due to faulty ignition switches has so far been linked to more than 40 deaths. But in recent weeks, that’s nearly been eclipsed by the Takata airbag crisis that has so far led to the recall of more than 10 million vehicles and counting – federal regulators pressing to expand the service action nationwide.
But those are only two of the many safety issues that have led the industry to recall about 60 million vehicles this year, nearly twice the previous record set back in 2004. The question is whether recalls will remain the big automotive story for 2015.