There’s two ways to tell the story of the Fiat 500.
Story no. 1:
It seemed like a relatively simple trip. Two people, two duffel bags, one box of Easter flowers, a computer bag, one dog. But crammed inside the Fiat 500, no one was happy about the space allotted to them, the dog especially. Geez, there weren’t even kids tagging along for this trip.
Or, story no. 2
There’s this woman I know who loves tiny cars. She sees this little Fiat 500 and declares “This is a Rhonda car. Can I drive it?”
Look, there’s no denying the 500 is as cute as a teacup Italian greyhound. For many, that’s the appeal. And when it’s time to pack for a weekend up north? Well, pack light and bring gift cards to the local greenhouse.
Fiat has been gone from the U.S. market for 29 years. But when the company took control of Chrysler, it saw an opportunity to make its often-delayed return to the U.S. market. The car it decided to bring here first is the tiny 500, or Cinquecento in Italian.