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Audi Reveals Mileage, Pricing for Three New US Diesel Models

Fourth “oil burner” to launch in 2014.

by on Jun.10, 2013

Audi of America CEO Scott Keogh with two of the new diesel models the maker will launch in the U.S. over the next year.

Audi’s midsize A6 TDI model will soon be delivering fuel economy numbers that subcompact drivers could appreciate, the German sedan getting a new 38 mpg highway mileage rating from the EPA.

Sensing a growing interest for diesels in a market normally averse to so-called “oil burners,” Audi plans to launch four new TDI models in the coming year, three of which will reach American showrooms by this summer, the fourth in 2014.

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“Audi has been at the forefront of clean diesel since the introduction of Audi TDI technology in the U.S. in 2009,” said Scott Keogh, President, Audi of America, who noted that, “As drivers increasingly look for high fuel efficiency and low-emissions output, demand for diesel is on the rise.”

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Audi Throws Down Gauntlet on Diesel

Maker introduces four new models in LA – but wants government backing for high-mileage technology.

by on Nov.29, 2012

Audi of America CEO Scott Keogh with two new diesel models - and a sign suggesting the fuel the technology has helped owners save.

Audi will introduce four new diesel models in 2013, technology the maker says has already allowed its buyers to reduce their fuel consumption by nearly 5 million gallons in recent years.

But during a news conference at the 2012 LA Auto Show, U.S. Audi chief Scott Keogh took shots at state and federal regulators whom he accused of unfairly favoring battery-based technologies, rather than diesel, as a way to curb American dependence upon imported oil. He called on officials to take steps that would help boost demand for diesel powertrains in the U.S. – as is already the case in Europe.

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“These are cars that demand no sacrifice,” proclaimed Keogh as he introduced the upcoming diesel versions of the Audi A6, A7, A8 and Q5 models. That’s a big part of the diesel pitch, as the latest versions of that technology can deliver significant performance and plenty of towing power, along with higher mileage. By comparison, hybrids and other battery-based technologies require trade-offs such as reduced performance or shorter range.

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