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Audi Set to Select From Three New TT Concepts

Maker planning 20% increase in model offerings.

by on Oct.03, 2014

Audi's TT Sportback concept gets 56 mph while putting out 400 horsepower.

Along with the new TTS Roadster unveiled at its Paris Motor Show news conference this week, Audi pulled the wraps off the 400-horsepower TT Sportback Concept.

The four-door version of its little roadster is the latest of three TT show cars the maker has unveiled this year, and Audi CEO Rupert Stadler tells, the goal isn’t simply to offer up a few fantasies in chrome. The goal is to gauge public feedback to determine which of the three prototypes should be added to the Audi line-up.

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That would become part of a broader expansion of the maker’s product portfolio, Stadler revealing a goal of boosting the current 50 products and variants to 60 by decade’s end. (more…)

Audi Readying New TT and TTS Models for Paris Debut

German maker gives roadster a needed facelift.

by on Sep.25, 2014

At the Paris Motor Show, Audi showed off its updated Audi TT Roadster and TTS.

Audi’s original TT was a groundbreaker when it came to design but the latest version of the roadster is in need of a little updating.

The good news for fans is that a new version will be making its debut at the Paris Motor Show in barely a week. The bad news is that a U.S. version is expected to lag behind, perhaps by as much as a full model-year.

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The basic shape of the 2015 Audi TT Roadster and the sportier TTS model won’t take anyone by surprise, picking up on the car’s traditional, curvaceous shapes – though Audi claims that aerodynamic improvements now mean the TT will be the mot wind-slick model in its segment. (more…)

Audi Reveals S3, RS5 Cabriolet – But Only One is America-Bound

Audi reveals a hot hatch and a cool convertible.

by on Sep.28, 2012

The new Audi S3: no plans for the States.

There was plenty of action on the Audi stand during the first Paris Motor Show press day, the maker balancing the futuristic Crosslane Cabriolet Concept with two more down-to-Earth production models.  But that doesn’t mean that either the new S3 compact sport hatch or the new RS5 Cabriolet would fall into the mundane category.

They’re two degrees of hot, the latest performance models in the expanding Audi assault on rivals BMW M and Mercedes-Benz AMG.  The good news for U.S. drivers is that the coupe cabrio will land in U.S. showrooms sometime during the first quarter of next year.  For now, however, there are no plans for the hot hatch to make the trans-Atlantic leap.

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That’s doesn’t mean we won’t see an S3 option sometime in the future, however.  Audi is working up a new sedan version of the A3, not confident it can generate enough sales of a hatchback.  The sportier “S” designation may be in the works following the launch of the 4-door model.


First Look: Audi Crosslane Coupe Concept

Is it a coupe, a crossover, a convertible? Audi says all three.

by on Sep.27, 2012

The Audi Crossland Coupe Concept adopts advanced, lightweight materials like carbon fiber, a plug-in hybrid drivetrain and a slick social media system.

Spend much time with automotive planners, designers or engineers at this year’s Paris Motor Show and you’re bound to hear the words, “white space,” come up quite frequently.  In today’s hotly competitive automotive market, manufacturers are struggling to find products that carve out their own unique identity.

In some cases, makers hope to come up with all-new segments – as Chrysler did in the mid-1980s with the first modern minivan. Others want to find unique ways to combine existing products – the route Audi chose with the Crosslane Coupe Concept making its debut this week in the City of Lights.

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The Audi Crosslane Coupe Concept is, the maker explains, a blend of crossover, convertible and coupe.  And it makes use of plenty of advanced technologies, both in the basic platform, body and powertrain, as well as inside the concept’s very sophisticated interior.