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Audi Reveals Trio of New Models in Paris

Modial de l’Automobile spotlights new Q5, S5 Sportback and RS3.

by on Sep.29, 2016

Audi is shifting production of the next-gen Q5 ute to its new plant in Mexico.

With a record number of new products in the pipeline, Audi had plenty to show off during its Paris Motor Show news conference Thursday, a trio of new offerings targeting a wide range of global product segments.

Already the most popular luxury crossover on the market, the Volkswagen subsidiary is hoping to build even more momentum with the launch of a completely new Q5 sport-utility vehicle. Also on hand, Audi rolled out the new S5 Sportback. The third global premier not only marked the launch of the new RS3 Sedan but the debut of the maker’s new Audi Sport sub-brand.

The Journal of Record!

“These three new models symbolize what our brand stands for,” said Rupert Stadler, the Audi AG CEO. Actually, that’s not entirely true. Unlike its two major German rivals, Audi put much of the focus on performance during its news conference, something of a surprise considering how much it has emphasized battery-car and other green technologies in recent years.

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