Acura debuted its new TLX. The midsize sedan is expected help the brand reassert its position in the luxury segment.
Few automakers have had more riding on a single model than Acura does with the launch of the new 2015 TLX. Replacing two less-than-stellar offerings, the old TL and TSX, the new mid-range sedan is the Japanese maker’s stake in the ground, intended to prove that it really can take on the best in a field of tough competitors.
To get there, the Honda subsidiary has not only come up with a more visually compelling design than we’ve seen in recent years, but also some promising technology – including the latest version of its torque vectoring system, the awkwardly named Super-Handling All-Wheel-Drive, or SH-AWD.
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Acura is hoping the new TLX will do what several other recent sedans, namely the ILX and RLX, couldn’t: put it back on the luxury map. It’s not so much that Acura has done anything terrible to alienate potential customers. If anything, it has scored a solid hit with the latest version of its big MDX crossover, sales up more than 55% for the first seven months of 2014. But that success on the SUV side hasn’t translated over to the Acura passenger car line-up. (more…)