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Beyonce to Get New C7 Corvette at Super Bowl

Singer will serenade new model during halftime show.

by on Dec.28, 2012

Beyonce will help launch the new C7 Corvette during the upcoming Super Bowl.

It’s easy to forget that there’s actually a football game going on during the Super Bowl, what with all the attention paid to the high-profile commercials and the big name acts that anchor the annual halftime show.

But Chevrolet is hoping that it can be a real Super Bowl stand-out despite General Motors much-publicized decision to yank its ads from the upcoming event. In a creative compromise with the NFL, the Detroit maker plans to place its all-new 2014 Corvette on the 50-yard line during the halftime show and present it to this year’s celebrity performer Beyonce, sources tell

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GM officials would not confirm for the record their involvement in the 2013 game, Chevrolet spokesman Mike Albano only noting that, “We’ve got a history of being involved with the Super Bowl.”

That involvement was originally set to end, however. Last May, former GM global marketing czar Joel Ewanick announced that, due to rising costs he called unjustifiable, the maker would not advertise during Super Bowl XLVII.


GM Delivers First Look at Next-Gen Corvette’s Small-Block V-8

Think 450 hp – to start. How high is up?

by on Oct.24, 2012

Chevrolet reveals the heart of the C7 Corvette.

General Motors is promising some big changes when the all-new, C7 Chevrolet Corvette makes its eagerly anticipated debut next year. But for all the styling changes, the promised interior upgrades and the addition of more advanced telematics and other technologies, the ‘Vette will certainly remain a performance car.

So, it’s no wonder the maker was generating plenty of interest when it announced plans to reveal an all-new version of Chevy’s classic small-block V-8. And we’ve now got the inside scoop.

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“The engine, if you talk to our customers, that’s the heart of the beast,” said Tadge Juechter, executive chief engineer of the Corvette as the maker revealed the new LT1 engine.

The new numbers tell quite a story. If the figures hold up in production, look for the updated Gen-5 6.2-liter V-8 to pour out “at least” 450 horsepower and 450 lb-ft of torque. The LT1 engine will produce about 20 hp and 26 lb-ft more than the outgoing LS3 small-block V-8.