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Posts Tagged ‘2012 Honda CR-V’

Honda Looking For Big Comeback – But Still Facing Challenges

“It’s the worst I’ve seen,” says maker’s top U.S. executive.

by on Oct.28, 2011

This year "has been the worst I've seen," laments Honda's top U.S. executive John Mendel.

As far as John Mendel is concerned New Year’s Eve can’t come soon enough.  The top American executive at Honda says this has been the worst year the Asian automaker has experienced since it first entered the U.S. market – though with its factories now back up to full capacity Mendel believes Honda is finally back on track.

Honda has spent months struggling with shortages of most of its products — notably including the all-new Civic it launched earlier in the year, just before a devastating earthquake and tsunami struck Japan and seriously damaged that nation’s automotive infrastructure.  Production is finally back up to normal, just in time for the upcoming launch of the redesigned 2012 Honda CR-V, long the dominant model in the compact crossover segment.

The Final Word!

This year was “the worst I’ve seen,” said Mendel, during an interview while on the launch of the new CR-V.  “We came out strong,” at the beginning of the year, with demand the strongest it had been since the U.S. economy collapsed in 2008, “and then, boom.”

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First Look: 2012 Honda CR-V

Updated cute-ute delayed by Japanese shortages.

by on Jul.25, 2011

A new look for the 2012 Honda CR-V.

Honda’s “cute-ute” is getting a new look.  The ever-popular CR-V will take a distinctly different design direction when it makes its debut in the U.S. market by the end of the year, the company has revealed with the first formal shot of the fourth-generation crossover-utility vehicle.

Routinely a best-seller in the compact crossover market, the 2012 Honda CR-V will feature a more buff and sculpted appearance, with less visual emphasis on the cute and more on the ute.  Overall, the image suggests a slightly larger vehicle with headlights more smoothly integrated into the fenders and a new take on the three-bar grille.

The higher bumper and built-in skid plate would suggest Honda has integrated some SUV-like off-road capabilities.

News Now!

Officially declared a “concept,” the photo is expected to be quite close to the look of the actual 2012 Honda CR-V, the third best-selling product line for American Honda, so a critical addition to the line-up.  And a much-delayed one, the launch pushed back due to the problems created by the March 11 Japanese earthquake and tsunami.  The 2012 CR-V was originally expected closer to the launch of the upcoming model-year.

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