Chevy is adding a little more muscle to the pony car wars by bringing back the once-formidable Camaro ZL1.
The General Motors division rocked the market when its reborn Camaro outsold the Ford Mustang, last year, for the first time in a quarter century. But GM officials admit it won’t be easy to keep that momentum going – not without broadening the Camaro line-up.
The long-delayed Chevrolet Camaro Convertible is about to go on sale. (For a review, Click Here.) Now comes the 2012 Chevy Camaro ZL1, which is making its debut at the Chicago Auto Show.
Ed Welburn, GM’s vice president of design, recalled how the original Camaro ZL1 became an instant classic when it first appeared in the late 1960s. The hope is to repeat that success with the new car.
“The 2012 ZL1 will be the most technically advanced Camaro every built by GM,” Welburn said, during the GM press conference. “The new ZL1 continues the momentum of Camaro, propelling it into an entirely new realm of leading-edge performance technology,” added Welburn, who said the car will be rolling into Chevy showrooms next January.