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Sneak Peek: 2010 GMC Terrain

Breaking new ground or covering old territory?

by on Apr.05, 2009

With the new 2010 GMC Terrain, the automaker hopes to go after soft-roaders like the Ford Edge and Hyundai Santa Fe.

With the new 2010 GMC Terrain, the automaker hopes to go after soft-roaders like the Ford Edge and Hyundai Santa Fe.

Is General Motors breaking new ground or covering old territory with the launch of its new, 2010 GMC Terrain?  The public will get a chance to find out at the upcoming New York Auto Show, but readers of TheDetroitBureau.com will get a sneak peek well before the spotlights start shining at the Big Apple’s Jacob Javits Center.

If the look triggers a sense of déjà vu, it’s not only because of the familiar GMC logo and three-tier grille.  The new Terrain shares the same platform and most of its underpinnings with the current Chevrolet Equinox.  And it would have had a sibling SUV offering in Pontiac showrooms – in the form of the next-generation Torrent – had GM not decided to eliminate all trucks from the Pontiac line-up as part of its ongoing corporate restructuring.

Lest we leave you with the sense that the 2010 GMC Terrain is nothing but badge engineering, know that the upscale truck brand has taken a number of steps to distinguish its new offering from the more mainstream Equinox.  Though the basic wagon/SUV shape is similar, the GMC Terrain has a distinctly more rugged, off-road-ready appearance, with a decidedly upright nose and boldly flared fenders.  It’s much more macho in appearance than the distinctly soft-roaders it will go up against, like Ford’s Edge and the Hyundai Santa Fe.

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