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Posts Tagged ‘2010 auto sales’

2010 Car Sales End on a High Note

Most makers score gains but Toyota again posts decline.

by on Jan.04, 2011

Ford gains ground in import-friendly California with the new Fiesta.

Car sales finished 2010 on a high note with virtually every manufacturer posting sales increases, and with the seasonally adjusted annual rate of car sales, or SAAR, coming in at a year-high 13.3 million.

The unofficial sales tally for 2010 was over 11.5 million units, with the year finishing stronger than anticipated as recently as 90 days ago, according to Ford sales analyst George Pipas.

The December and year-end sales data also confirmed that General Motors, Ford Motor Co. , Chrysler, Hyundai and Kia had made deep inroads into territory once dominated by Toyota, which saw its sales slip by 5% in December as it finished the year with a small decline in sales.

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The domestic brands all posted double-digit sales increases for the month and for the year, while both Korean brands set sales records and Volkswagen AG, which has struggled for years to figure out the U.S. market enjoyed its best sales since 2003.

Smaller Japanese brands such as Mazda also finished the year with solid sales gains and, in Subaru’s case yet another record.  Honda and Nissan also posted increases for the month and the year. Sales by BMW, Audi and Mercedes Benz also increased during 2010.


Auto Sales Will Remain in Doldrums for 2010

Recovery will not come until the third quarter.

by on Oct.05, 2009

The outlook for U.S. light vehicle sales is beginning to improve, according to a R. L. Polk & Company analysis. Polk estimates new light vehicle sales in 2010 will be up 9.6% when compared to a disastrous 2009, with third quarter 2010 sales estimated to be the strongest, at an anticipated 28% of the annual total.

Polk claims the bottoming out of the housing market, a reversal in the decline of home prices, expansion in manufacturing, and improved consumer sentiment indicate positive signs that an  economic recovery is underway.

The prediction seems optimistic in the face of 10% unemployment rates, the highest in three decades as businesses continue to cut back in what is shaping up to be a jobless recovery.

Based on what Polk sees as improving economic conditions, it has increased its 2010 light vehicle sales forecast slightly to 11.2 million units from 10.8 million previously forecast.

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September 2009 light vehicle sales declined to 745,000 new units when compared with robust August sales of 1.26 million units as the result of the “Cash for Clunkers” program. Once the program ended, inventories were down and showroom traffic dropped.