Next-Generation Genesis G80 Makes Digital Debut

Next-Generation Genesis G80 Makes Digital Debut

With the spring auto show season scrubbed due to the coronavirus pandemic, automakers are looking for creative ways to introduce their latest products, and for Genesis, the solution was a global webcast to pull the wraps of the next-generation G80. To no surprise, the...
February Auto Sales Robust for Reporting Automakers

February Auto Sales Robust for Reporting Automakers

Monthly sales reports from several automakers indicated that new vehicle sales continued to roll along in February at a healthy clip. Hyundai, Kia, Subaru, Honda, Mazda and Mitsubishi all reported sizeable gains in February as sales of utility vehicles continued to...
Kia Gets Most Bang for its Super Bowl Buck with Seltos Ad

Kia Gets Most Bang for its Super Bowl Buck with Seltos Ad

The television network hosting the Super Bowl wants an exciting close game to draw viewers to drive up advertising rates, and the automakers that ran ads in this year’s big game want that to sales of whatever vehicle is featured in the commercial. Automakers not only...
Genesis Set to Enter Luxury EV Market

Genesis Set to Enter Luxury EV Market

Genesis, the fledgling Korean luxury brand, expects to bring its first all-electric model to market a bit more than two years from now, several company sources confirmed during the debut of the automaker’s first SUV, the GV80, in Miami Beach on Tuesday night. The...