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Ram Going Long on Copper in Chicago

New Night packages available for heavy-duty models.

by on Feb.08, 2017

The new 2017 Ram 1500 Copper Sport comes in a new limited edition color: Copper Pearl.

Automakers are still riding the truck sales frenzy and looking for ways to differentiate their beasts from the crowd. Fiat Chrysler’s Ram Truck division is going with one of its strengths: color.

The company is rolling out Copper Pearl as its second limited-edition offering on the Ram 1500, and it’s on display at the Chicago Auto Show. The other limited-edition color is Ignition Orange.

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It’s also rolled out new special-edition Night packages for Ram 2500 and 3500 HD pickups. The new Night editions further expand the Ram factory-custom truck family from the half-ton Ram 1500 announced in September 2016 to the brand’s three-quarter and one-ton models.

The 2017 Ram Copper Sport limited edition adapts an eye-popping and vivid monochromatic exterior hue with body-color grille, a black-decaled Sport performance hood, black Ram’s head grille badge, black tailgate badge and black body-side badges, according to the automaker.

However, the look isn’t complete with just the new color: 22-inch polished aluminum wheels fill the fenders for that aggressive, “hey look at me” look. The 22-inchers are for the two-wheel drive model only; 20-inch wheels are available for the four-wheel drive.

“The Ram 1500 Copper Sport builds on the ever-increasing demand for factory-custom trucks,” said Mike Manley, head of Ram Brand, FCA – Global.

Ram will produce just 3,000 of the 2017 Copper Sport models.

(Ram showing new version of Rebel at Detroit Auto Show. Click Here to see the Rebel Black.)

“Our customers continue to enjoy the attention to detail and styling our designers put into each trim level, and this new eye-grabbing model will not disappoint.”

If you like it, move quickly as the company is only producing 3,000 with the new color.

While the exterior color is a can’t-miss feature, the inside gets an appropriately themed look too. The interior gets copper-colored accent stitching throughout the cabin, Sport embroidery on the deluxe bucket seats, color-accent Ram’s head embroidery on the headrests and sport mesh on the seat inserts.

Anodized Copper-painted spears and trim rings link with an all-black headliner and pillars to complete the interior pattern. Additionally, the Ram 1500 Copper Sport features an Alpine premium sound system with nine speakers, including subwoofer.

The 2017 Ram 1500 Copper Sport buzz model is offered on Crew Cab V-8 models with a starting MSRP of $45,630, plus $1,320 destination. The trucks are arriving in dealerships later this month, officials noted.

(Click Here for TDB’s first drive in the 2017 Ram Rebel.)

Based on the monochromatic Sport appearance package, Night adds blacked-out features, including wheels, grille surround and badging, to deliver an eye-catching adaptation of the performance-enthusiast-oriented package.

FCA's Ram Trucks introduced a new iteration of its "Night" edition trucks for its heavy duty truck line-up.

“Truck enthusiasts look for ways to stand out from the crowd,” Manley said. “The Ram brand understands that it’s important to meet the demands and deliver outstanding, durable products to every type of truck buyer. From the Ram Sport, to the popular Rebel, to the ultimate off-road truck – the Ram Power Wagon – Ram is building the best trucks in the enthusiast segment.”

Production of the 2017 Ram HD Night models began early February 2017. Ram Heavy Duty Night pricing starts at $45,520, plus $1,320 destination.

Ram 2500 and 3500 Heavy Duty Night packages start with monochromatic Sport appearance package components and features, adding body-color wheel flares.

Black 2500/3500 and powertrain-specific badging, black lighting bezels and black grill surround define the Night look. Also included are black-bezel headlamps, body-color-painted steel front and rear bumpers, 20 x 8-inch black-painted aluminum wheels and LT285/60R20E outlined-white letter on/off road tires. Black rectangular running boards also are available.

(Mopar back with limited edition 2016 Ram Rebel model. Click Here for the story.)

The Night package includes high-back heated cloth vinyl bucket seats with 10-way power adjustment, power-adjustable pedals and automatic temperature control with dual-zone climate control (six-passenger bench or five-passenger buckets with center console).

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